The Climate Of Business #133: Rapid increase in unprecedented weather, UK on its way out of coal blocks new coal mines, ban on fossil fuel ads
Lubomila Jordanova
CEO & Founder Plan A & Co-Founder Greentech Alliance │ Obama Leader │ MIT Under 35 Innovator │ LinkedIn Top Voice
Climate Change Reality
Business Climate Reality
Reality Check?
Carbon offsetting is a mechanism that allows individuals or companies to compensate for their carbon emissions by investing in projects that reduce or remove an equivalent amount of CO2 from the atmosphere. By reducing or removing greenhouse gases to compensate for emissions made elsewhere, offsetting projects allow companies and individuals to invest in quantifiable environmental projects to balance their carbon emissions. Accordingly, this week’s newsletter will discuss the nature of offsetting, along with the viability of carbon offsets as effective decarbonisation strategies.
What does carbon offsetting actually involve?
Carbon offsetting technologies (or projects) include reforestation, renewable energy projects and carbon capture. It is part of any corporate sustainability strategy that aims to reach net-zero when it complements a decarbonisation strategy. Each of these projects contributes to the reduction of carbon from the atmosphere. Examples of common offsetting projects include:
领英推荐
Is carbon offsetting a good practice for corporate sustainability?
Whilst carbon offsetting is often seen as a tool for immediate carbon mitigation, offsets can easily be misused, leading to accusations of greenwashing. When reducing direct emissions is challenging, offsets offer a flexible and cost-effective approach for companies to support various global sustainability projects (e.g. carbon capture).?
However, companies can use offsetting to ‘greenwash’ or appear more sustainable than they actually are. This is because investment in offsetting projects can detract from efforts to reduce direct emissions, as companies might rely on offsetting rather than implementing more challenging internal changes. Meanwhile, there are widespread criticisms about the credibility and effectiveness of some offset projects, particularly those that do not have rigorous certification or verification standards.?
Further risks of carbon offsetting
Beyond the above cons, carbon offsetting is associated with further potential risks such as double counting, non-permanence, and over-reliance. These risks are explained below:
How can offsetting be effectively integrated into a net-zero strategy?
Despite the risks associated with offsetting, companies prioritising direct emissions reductions can effectively incorporate carbon offsetting into their comprehensive net-zero strategy. Businesses should implement a wider sustainability strategy that prioritises the reduction of direct emissions via improving operational efficiencies, adopting sustainable business practices, reducing energy consumption, investing in renewable energy, and investing in green technologies (e.g. carbon management software).
Ultimately, offsetting can complement but should not substitute ongoing efforts to minimise carbon footprints directly. Yet, organisations that choose to integrate carbon offsetting into their wider strategy must ensure transparent reporting, rigorous verification of offset projects, and continuous reassessment of internal emission reduction opportunities.
Schedule a call with Plan A. Our experts are ready to discuss how your company can lead in sustainability and leverage ambitious decarbonisation strategies to gain a competitive edge.?
Carbon Price
--
1 个月I beleve there is often an organization that handles the carbon offset Transaction. I would like to know more about how this works. Somebody has to monitor these offset projects.
Sustainability Champion | Operations Improvement | Procurement
1 个月Excellent content here. Thanks.
Technology Leadership: CEO & Founder Tomorrow University | Follow me to learn what it takes to become an impactful Technology Leader
2 个月Decarbonisation is critical before offsetting. Thank you.
CEO, SLRD -YesEarth | Sustainability Expert Driving Carbon Reduction | Advancing Sustainable Livelihoods Through Community Development | Public Speaker | Rotarian | Nature Photographer
2 个月The surge in extreme weather events underscores the urgent need for sustainable energy transitions. The UK's shift away from coal and the ban on fossil fuel are crucial milestones toward a greener future. Businesses must seize this moment to innovate and lead the way in climate-friendly solutions for lasting impact.