Client Spotlight: Arrow Precision

A look over some of the work we have done for global engine manufacturers, Arrow Precision. From conception to realisation, we've meticulously curated every detail to resonate both online and offline.

What projects have Nzime done?

• Website design and build
• Brand video
• Brand photography
• Brand guidelines
• Content production
• Emails design and implementation
• Packaging
• Press ads
• Social management

Proposition:

We began by taking key stakeholders though our Discovery workshops, igniting creativity and strategic planning. This lead us to evolving the brand, updating the logo, typography, colour palette, image strategy, and graphical elements.

Digital:

Digital wireframes were crafted to prioritise the goals of Arrow’s website, visualising clear journeys through navigation, layout, and functionality and CTA's.

The site was brought to life with creative UI, applying the updated brand throughout, before going into full build on Craft CMS - creating a very user-friendly experience for both customers and authors.

Content:

A social retainer was also upheld, ensuring Arrow was consistently on brand and relevant. Utilising imagery and video captured at Arrow HQ, the product and people that make Arrow who they are were showcased to represent their exceptional quality, innovative solutions and heritage.