ClickFunnels vs. Builderall: Choosing the Right Marketing Platform
Ajibola Busari
?? GoHighLevel Specialist | CRM & Marketing Automation Expert | Digital Entrepreneur ??
In this ClickFunnels vs. Builderall comparison, I will provide you with all the information I've garnered from my extensive use of both software in building landing pages, sales funnels, and entire digital marketing businesses for my clients as a freelancer.
Before we go into the in-depth comparison between ClickFunnels and Builderall, I will do a quick summary and decide on the overall superior platform between both based on my personal experience.
ClickFunnels vs Builderall: Quick Overview
ClickFunnels is a game-changer for online entrepreneurs and marketers like myself. It's an all-in-one platform that simplifies the process of creating sales funnels, landing pages, and marketing campaigns.
With its user-friendly drag-and-drop interface, you can build high-converting funnels effortlessly. ClickFunnels also offers email marketing, payment processing, and automation tools, making it a one-stop solution for driving sales and leads.
Plus, the vibrant ClickFunnels community and extensive training resources have been invaluable in my journey to online success as a freelancer in the internet marketing space.
Builderall on the other hand is a versatile digital marketing platform that I've personally found incredibly useful. It's a comprehensive toolkit for creating websites, sales funnels, email marketing campaigns, and more.
Builderall also provides hosting, analytics, and automation features, which have streamlined the online business operations of numerous entrepreneurs. Its lower cost in comparison to a more popular platform like ClickFunnels is a huge plus.
In my opinion, ClickFunnels 2.0 is by far a more sophisticated and easy-to-use funnel builder and all-in-one digital marketing platform than Builderall. However, Builderall has lower price plans and offers more marketing tools with less advanced functionalities.
Features of ClickFunnels 2.0
Here are some of the core features of ClickFunnels 2.0:
ClickFunnels Pricing
ClickFunnels 2.0 provides users with three pricing plans to choose from:
1. Basic Plan
This plan is priced at $147 per month. It offers the capability to create and launch up to 20 funnels, build one website, manage a list of 10,000 email contacts, and provide access to three courses.
2. Pro Plan
At a cost of $197 per month, the Pro plan comes with enhanced features. Subscribers can create and launch up to 100 funnels, build one website, and offer up to 15 courses. Additionally, it grants access to advanced tools, including an affiliate management system.
3. Funnel Hacker Plan
The Funnel Hacker plan, priced at $297 per month, offers the most comprehensive feature set. It allows users to create an unlimited number of funnels, build three websites, and offer as many as 200 courses. This plan also includes various advanced functionalities.
Pros and Cons of ClickFunnels
Pros
Cons
Features of Builderall
Builderall offers the following tools:
Builderall Pricing
Builderall adopts an innovative multi-tiered subscription plan approach. The more budget-friendly Premium Plan costs $69.90 per month, while the more extensive Funnel Club Plan carries the same monthly fee but includes a one-time payment of $199.00.
Pros and Cons of Builderall
Pros of Using Builderall:
Cons of Using Builderall:
ClickFunnels vs Builderall: Templates, Front-End Construction, and Customization
When it comes to creating compelling front-ends and user-flows with exceptional conversion rates, ease of use is a critical factor.
Let's compare how Builderall and ClickFunnels fare in this aspect.
Both platforms adopt the widely recognized "template" approach, and both excel in their execution.
ClickFunnels' templates are more straightforward in their purpose, aligning closely with their core focus on sales funnels and landing pages. This clarity of intention is an advantage, making it easier for users to navigate and utilize the templates effectively.
On the other hand, Builderall's pre-designed front-ends, while not inferior by any means, might require a bit more exploration due to their versatility. Builderall offers a broader range of templates, which can cater to various needs beyond just sales funnels and landing pages.
Customizable Templates and Purposeful Design:
If you're in search of customizable templates for traditional websites or mobile apps, ClickFunnels may not align with your requirements. However, where ClickFunnels truly excels is in providing purpose-built templates designed for lead generation and conversion success. These templates are specifically crafted to serve their intended functions.
When you choose to promote and sell a particular product, ClickFunnels takes the reins in terms of layout design. Their templates are structured with a design framework and navigational logic that prioritize lead generation and conversion. This tailored approach simplifies the process for users, streamlining the creation of effective front-ends.
On the other hand, Builderall offers a wider array of templates, each of which is genuinely impressive. While the variety is a strong point, ClickFunnels gains an edge because of its focused attention on crafting templates geared toward sales funnels and landing pages.
Regarding the user experience for front-end construction and customization, both platforms have much to offer. They feature industry-leading drag-and-drop page builders and extensive customization options, albeit with different approaches.
Diverse Design UX and Tailored Control:
Builderall offers a more diverse design UX by providing various "modes" of design, catering to different project requirements.
This flexibility is a notable advantage, especially if you seek greater control and aim to create front-ends that extend beyond the scope of traditional sales funnels.
Both tools boast excellent builders, albeit with distinct characteristics. I appreciate both of them for their respective strengths. Consequently, I find it challenging to declare a clear winner in this category.
ClickFunnels excels when you need to create highly specific designs, but this doesn't imply that Builderall's sales funnel and landing page builder lags behind in any manner.
Ultimately, the choice between them depends on your individual needs and preferences. If you prioritize having more control over your design, Builderall is the go-to option. Alternatively, if you value quicker design turnaround times, ClickFunnels is the ideal choice.
ClickFunnels vs Builderall: Email Marketing Features Comparison
Effective sales funnels and email marketing campaigns are intertwined, as they work hand-in-hand to gather email addresses and nurture leads.
This integration guides potential customers towards making a purchase. So, how do ClickFunnels and Builderall compare in the realm of email marketing?
Builderall
Builderall features the MailingBoss email automation tool, offering tools for creating appealing email templates, automatically organizing subscribers, and constructing personalized email sequences based on user segmentation.
MailingBoss shines in its email template creation, providing a user-friendly drag-and-drop editor capable of crafting attractive layouts. However, the email marketing sequence designer can be challenging, especially for less experienced users, due to its complex "workflow" layout.
While MailingBoss remains functionally robust, its steep learning curve and some usability issues can be frustrating.
ClickFunnels
ClickFunnels boasts its proprietary email marketing tool, Actionetics, loaded with impressive features. Actionetics automatically adds leads and customers to various subscriber lists, enrolling them in tailored email nurturing sequences aimed at driving conversions or upsells.
Lead segmentation is seamlessly handled, with subscribers assigned to customized email sequences based on where and how their address is acquired.
Actionetics takes it a step further by enabling subscriber "tagging," allowing for highly granular segmentation—ideal for hyper-personalized communications.
ClickFunnels excels in crafting email sequences. While it may lack the hyper-visualized "workflow" UI of Builderall, its more intuitive form-based approach simplifies the process.
Creating email templates is a breeze, offering a selection of templates or the option to build one from scratch using a user-friendly editor.
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Winner: ClickFunnels clinches victory in this battle, primarily due to the unnecessary complexity found in Builderall's email sequence builder and its poor inbox delivery.
ClickFunnels vs Builderall: Ease of Publishing
For most digital entrepreneurs, the ease of launching their landing pages swiftly holds significant importance. Utilizing top-notch templates and builders to save time becomes futile if the process of making these pages visible on suitable platforms demands excessive effort.
The concept of "publishing" can be broken down into two components: the ease of making your sales funnel or landing pages live and the range of platforms available for publication.
In terms of the former aspect, Builderall emerges as the clear winner. This is primarily because they offer a single publishing option: their own platform.
Users can choose to utilize a free Builderall subdomain or opt for purchasing a primary domain and seamlessly connecting it to their Builderall presence.
While Builderall often stands out as the "less complex" choice across most criteria in this comparison, there is one specific area where ClickFunnels demonstrates its sophistication.
It's worth noting that despite ClickFunnels' multitude of publishing options, I was somewhat disappointed not to find a straightforward choice to publish my creations directly to their platform. Such an option seemed like a logical addition.
Nonetheless, ClickFunnels compensates for this absence with five different, highly practical alternatives. While these alternatives may demand a bit more effort and expertise, their effectiveness is notable, if not slightly superior.
ClickFunnels offers a range of methods to publish your sales funnels and landing pages:
While these options provide a broad spectrum for reaching your audience, they may not be the quickest for those seeking a straightforward deployment. ClickFunnels takes the win here if you're willing to invest a bit of time in learning.
Builderall vs ClickFunnels: Analytics and Performance Monitoring
In the world of sales funnels and landing pages, continuous optimization is key. There's always room for improvement in terms of capturing email addresses or driving sales.
The foundation for this process lies in split (A/B) testing and analytics – refining your front-ends while collecting comprehensive data on how these refinements impact user engagement.
Both Builderall and ClickFunnels provide a substantial set of these features. Now, let's examine how they stack up against each other.
Builderall
Creating split tests in Builderall is a breeze. The Cheetah Website Builder section allows you to effortlessly craft multiple variations of a page. Setting up a variant is as simple as duplicating it and making necessary adjustments, and you're not restricted to comparing just two variants.
Once these variations are live and serving visitors, you can access a high-level overview of how these page variants perform in achieving goals like email capture, sales, or navigating to other pages.
However, it's important to note that Builderall's analytics are somewhat limited. While you get valuable data, the focus is primarily on one key metric: conversion percentage, which is undoubtedly crucial but falls short compared to the depth of information offered by other analytics tools.
ClickFunnels
Creating duplicate page variants is straightforward in both Builderall and ClickFunnels. However, ClickFunnels introduces an interesting twist by allowing you to generate a page variant from one of their pre-designed templates, enabling you to test an established page against an entirely new version.
ClickFunnels also provides the option to allocate traffic weight to each variant. You can adjust the percentage of visitors each variant receives.
One limitation to note is that ClickFunnels primarily supports comparisons between the control (original) page and a single variant. This might not be ideal for testers who want to run split tests with more than two-page variations.
In terms of comparison analytics, both tools offer similar features with a grid-based view.
However, considering the depth of data available in other analytics tools, it's somewhat surprising that neither ClickFunnels nor Builderall provides more detailed metrics like heatmaps, bounce rates, or time spent on the page.
Winner: Builderall gains the upper hand because it allows testing with more than two-page variants simultaneously, which can be more valuable than configuring exposure weight.
Third-Party Integration Comparison
In the past, it made perfect sense for ambitious SaaS products to expand their offerings to encompass every service that could benefit customers.
Builderall seems to embrace this approach more wholeheartedly than ClickFunnels. However, in today's landscape where integrating third-party tools is remarkably straightforward, is such extensive development necessary?
The primary advantage of offering a wide range of features is that customers don't need to familiarize themselves with integration facilitators like Zapier. Even if the product supports integration protocols, delving into them can be intimidating for a solo entrepreneur focused on sales.
Nevertheless, third-party integration is a highly valid criterion for evaluating these two applications, so let's delve into it.
Builderall
Builderall's email marketing tool, MailingBoss, thrives on integrations. Utilizing the industry-leading integration facilitator, Zapier, MailingBoss can evolve into a far more comprehensive solution than the basic version available upon sign-up.
However, as of the time of writing this article, there are limited options to extend Builderall's core features. This aligns with Builderall's mission to create a self-contained suite of functionalities.
ClickFunnels
ClickFunnels offers an extensive array of options for integration with external apps and services. Zapier's dedicated page showcases the numerous possibilities.
From well-known giants such as Slack, SalesForce, Shopify, Stripe, and HubSpot, to valuable yet lesser-known tools like Burst SMS, Podio, Klick-Tipp, and Flodesk, ClickFunnels covers a wide spectrum of integrations.
Winner: ClickFunnels boasts compatibility with over two thousand apps, making it a clear winner in this category.
Pricing Comparison
A close examination of the subscription offerings is crucial to determine if it align with your needs and budget. We'll delve deep into this aspect as it often plays a pivotal role in business decision-making, striving for a balanced financial commitment.
Builderall
Builderall adopts an innovative multi-tiered subscription plan approach. The more budget-friendly Premium Plan costs $69.90 per month, while the more extensive Funnel Club Plan carries the same monthly fee but includes a one-time payment of $199.00.
Plan Highlights:
Both Plans:
Key Difference:
The primary distinction lies in premade funnels:
Funnel Club grants access to: Over 50 niche digital marketing platform funnels. Over 50 niche funnels for agencies.More than 10 Builderall "Premium Funnels."Ten new niche funnels every week.
Builderall adopts a distinct pricing approach where all features are available on a single pricing tier. By paying a one-time fee of $199.00, customers gain access to an extensive collection of pre-made funnel templates.
Understanding the Funnel Club:
The Funnel Club plan is tailored for customers, particularly digital marketing agencies, who plan to utilize a substantial number of funnels.
This pricing plan has its merits and drawbacks. On one hand, customers enjoy full access to a feature-rich tool at an affordable rate. On the other hand, acquiring premade templates requires a relatively substantial upfront investment.
The suitability of this approach is subjective. It depends on whether users require professionally designed funnels or are confident in their own funnel design abilities. Choosing between Builderall's Premium Plan and Funnel Club depends on individual needs and preferences.
ClickFunnels
Similar to Builderall, ClickFunnels believes in transparency by offering all features across all pricing tiers. Regardless of the plan chosen, users enjoy access to the full suite of tools.
ClickFunnels 2.0 provides users with three pricing options to choose from:
1. Basic Plan
This plan is priced at $147 per month. It offers the capability to create and launch up to 20 funnels, build one website, manage a list of 10,000 email contacts, and provide access to three courses.
2. Pro Plan
At a cost of $197 per month, the Pro plan comes with enhanced features. Subscribers can create and launch up to 100 funnels, build one website, and offer up to 15 courses. Additionally, it grants access to advanced tools, including an affiliate management system.
3. Funnel Hacker Plan
The Funnel Hacker plan, priced at $297 per month, offers the most comprehensive feature set. It allows users to create an unlimited number of funnels, build three websites, and offer as many as 200 courses. This plan also includes various advanced functionalities.
Winner: Builderall is obviously the cheaper option, but choosing between ClickFunnels and Builderall depends on specific needs and budget constraints. Both platforms offer full-feature access across their pricing plans, making the decision largely dependent on individual preferences.
ClickFunnels vs. Builderall: Final Verdict
ClickFunnels emerges as the overall superior sales funnel and all-in-one digital marketing platform in the in-depth Builderall vs. ClickFunnels comparison. Although ClickFunnels is the more expensive option, it's still a great bargain considering the value it brings.