ClickFunnels 2.0 Review & Pricing 2024: Worth Buying?

In this ClickFunnels 2.0 review, we'll explore everything you need to know about ClickFunnels 2.0 pricing, ClickFunnels 2.0 features, and how it compares to other tools on the market.

I started using ClickFunnels as a freelancer in 2018, and in this ClickFunnels 2.0 review, I will be sharing my 6 years experience of using the software.

By the end of this article, you'll have a clear understanding of whether ClickFunnels 2.0 is the right choice for your business.

What Is ClickFunnels 2.0?

ClickFunnels 2.0 is an all-in-one sales funnel platform designed to simplify the process of building, launching, and optimizing sales funnels. It's an improved version of ClickFunnels 1.0 and it has become a go-to tool for entrepreneurs looking to streamline their marketing efforts and drive sales more efficiently.

The main goal of ClickFunnels 2.0 is to provide users with a robust, user-friendly platform that integrates multiple marketing tools into one cohesive system, allowing businesses to scale and succeed online.

Features of ClickFunnels 2.0

1. Funnel Builder

• Drag-and-Drop Editor: Simplifies the process of building sales funnels with an intuitive interface.
• Pre-built Templates: Offers a variety of templates for different funnel types, including landing pages, sales pages, and more.
• Custom Domains: Allows the connection of custom domains for a branded experience.
• A/B Testing: Enables split testing to optimize funnel performance.

2. Website Builder

• Full Website Creation: Build complete websites, not just individual pages or funnels.
• Responsive Design: Ensures sites are mobile-friendly and look great on all devices.
• SEO Tools: Includes features to help optimize sites for search engines.

3. E-commerce Capabilities

• Shopping Cart: Integrated shopping cart system for seamless e-commerce.
• Product Management: Tools for managing products, pricing, and inventory.
• Order Forms: Customizable order forms to streamline the checkout process.
• Payment Gateways: Integration with multiple payment processors like Stripe and PayPal.

4. Membership Sites

• Content Delivery: Create and manage membership sites with structured content delivery.
• User Management: Control user access and manage memberships.
• Drip Content: Schedule content release over time to keep members engaged.

5. Email Marketing

• Email Automation: Automate email sequences to nurture leads and engage customers.
• Broadcast Emails: Send one-time emails to your list for announcements and updates.
• Segmentation: Segment email lists based on user behavior and demographics for targeted campaigns.

6. Advanced Automation

• Workflow Builder: Design complex automation workflows.
• Triggers and Actions: Automate tasks using various triggers and actions within your funnels and marketing campaigns.

7. CRM and Customer Management

• Lead Tracking: Track leads throughout the sales process.
• Contact Management: Manage customer contacts and interactions.
• Sales Pipelines: Visualize and manage sales pipelines.

8. Analytics and Reporting

• Funnel Analytics: Detailed insights into funnel performance, including conversion rates and revenue.
• Traffic Analysis: Analyze traffic sources and interactions with your funnels.
• A/B Test Results: Review and analyze results from split tests.

9. Affiliate Management

• Affiliate Program Setup: Create and manage affiliate programs.
• Tracking and Payments: Track affiliate performance and manage payments.
• Marketing Materials: Provide affiliates with the necessary tools and resources.

10. Customer Support and Resources

• Knowledge Base: Access documentation and tutorials.
• Community: Engage with the ClickFunnels user community.
• Customer Support: Support team available for assistance with any issues or questions.

11. Blogging Platform

• Blog Creation: Built-in tools for creating and managing blogs directly within ClickFunnels.
• SEO Optimization: SEO-friendly features to help your blog rank well in search engines.

12. Unified Customer Center

• Customer Dashboard: A single dashboard for customers to manage their purchases, subscriptions, and access to membership content.

13. Page Speed Optimization

• Improved Load Times: Enhanced performance for faster page load times, improving user experience and conversion rates.

ClickFunnels 2.0 Pricing Plans

ClickFunnels 2.0 offers 3 pricing plans that cost $147/month, $197/month, and $297/month. The plans are the Basic, Pro, and Funnel Hacker plans respectively.

Plan Details

Basic Plan

• Price: $147/month

Features:

• Access to funnel builder with up to 20 funnels
• Website builder capabilities
• Basic email marketing tools
• Membership site creation
• Up to 1,000 contacts
• Customer support via email
• FunnelFlix access (limited)

Limitations:

Fewer funnels and pages, fewer contacts, basic support.

Pro Plan

• Price: $197/month

Features:

• All Basic Plan features
• Unlimited funnels and pages
• Advanced email marketing automation
• Enhanced membership site options
• Up to 10,000 contacts
• Priority customer support
• Additional integrations
• More extensive FunnelFlix access

Additional Benefits:

More robust features, higher limits, and priority support.

Funnel Hacker Plan

• Price: $297/month

Features:

• All Pro Plan features
• Unlimited contacts
• Access to all FunnelFlix training programs
• Dedicated account manager
• Advanced affiliate management
• Enhanced CRM capabilities
• VIP customer support
• Comprehensive Tools: Full suite of tools, extensive training resources, highest level of support.

User Experience

Ease of Use

Interface: ClickFunnels 2.0 features a clean, intuitive user interface that makes navigation straightforward. The drag-and-drop editor simplifies the process of building and customizing funnels, websites, and pages.

Learning Curve: It did not take me much time to understand the basics of most of the features on the platform, my experience with ClickFunnels Classic might have played a role. New users may require a bit of learning and time. ClickFunnels offers comprehensive tutorials and resources to help users get up to speed.

Customer Support

Support Channels: ClickFunnels 2.0 provides multiple support options, including email, live chat, and an extensive knowledge base.

Response Time and Quality: The support team is generally responsive and helpful, particularly for Pro and Funnel Hacker plan users who receive priority support.

ClickFunnels 1.0 vs. ClickFunnels 2.0

Feature Comparison

User Interface and Experience

ClickFunnels 1.0: The original version of ClickFunnels provided a functional, though somewhat dated, user interface. It offered a straightforward drag-and-drop editor, but some users found it less intuitive as more advanced features were added over time.

ClickFunnels 2.0: ClickFunnels 2.0 introduces a completely redesigned user interface. The new interface is more modern, intuitive, and easier to navigate, making it simpler for users to create and manage their sales funnels. Enhanced drag-and-drop functionality and improved user experience are central to the 2.0 upgrade.

Speed and Performance

ClickFunnels 1.0: Users of ClickFunnels 1.0 occasionally experienced slower load times and performance issues, particularly as their funnels became more complex and attracted higher traffic volumes.

ClickFunnels 2.0: Performance improvements are a significant focus in ClickFunnels 2.0. The platform now boasts faster load times and more efficient processing, ensuring smoother performance even with complex funnels and high traffic.

Page and Funnel Building

ClickFunnels 1.0: The original version provided robust funnel-building tools but with certain limitations in customization and flexibility. Users sometimes needed workarounds to achieve highly customized designs.

ClickFunnels 2.0: ClickFunnels 2.0 offers enhanced customization options with more design flexibility. New templates, elements, and editing features allow users to create highly tailored pages and funnels without the need for extensive workarounds.

Automation and Workflows

ClickFunnels 1.0: Automation capabilities in ClickFunnels 1.0 were effective but somewhat limited in scope. Users could set up basic automated sequences but often needed additional tools for more advanced automation.

ClickFunnels 2.0: With the introduction of more advanced automation features, ClickFunnels 2.0 allows users to create complex workflows and automated sequences directly within the platform. Enhanced automation tools reduce the need for third-party integrations and streamline business processes.

Membership Sites

ClickFunnels 1.0: Membership site functionality was available but had limitations in terms of content delivery, user management, and customization.

ClickFunnels 2.0: Membership site features have been significantly upgraded in ClickFunnels 2.0. The platform now offers more robust tools for managing members, delivering content, and customizing membership experiences, making it a more powerful solution for course creators and membership site owners.

E-commerce Integration

ClickFunnels 1.0: Basic e-commerce functionalities were supported, but the platform was not specifically optimized for extensive e-commerce operations.

ClickFunnels 2.0: ClickFunnels 2.0 brings enhanced e-commerce capabilities, including better shopping cart functionality, improved product management, and more seamless integration with payment gateways, making it a stronger choice for businesses focused on online sales.

Analytics and Reporting

ClickFunnels 1.0: Analytics and reporting features in ClickFunnels 1.0 provided basic insights into funnel performance but lacked depth in some areas.

ClickFunnels 2.0: The upgraded version includes more comprehensive analytics and reporting tools. Users can now access deeper insights into their funnel performance, user behavior, and overall effectiveness, enabling data-driven decision-making.

Support and Resources

ClickFunnels 1.0: Customer support was available, but users occasionally reported delays in response times and found that support resources could be limited.

ClickFunnels 2.0: ClickFunnels 2.0 aims to improve the support experience with faster response times and more extensive resources. Enhanced tutorials, documentation, and community support help users get the most out of the platform.

New Features

ClickFunnels 1.0: While functional, ClickFunnels 1.0 did not receive frequent major updates, and users had to wait for significant new features.

ClickFunnels 2.0: The 2.0 version introduces a range of new features, including an updated funnel hub, better CRM capabilities, and expanded integrations. These additions keep the platform competitive and aligned with the latest industry trends.

ClickFunnels 2.0 vs. GoHighLevel

Pricing: Comparison of the Cost-Effectiveness

ClickFunnels 2.0:

• Basic Plan: $147/month
• Pro Plan: $197/month
• Funnel Hacker Plan: $297/month
• ClickFunnels offers a 14-day free trial and discounts for annual subscriptions. It's priced at a premium, reflecting its extensive range of tools specifically designed for sales funnels and marketing automation.

GoHighLevel:

• Agency Starter Plan: $97/month
• Agency Unlimited Plan: $297/month
• Agency Pro Plan: $497/month
• GoHighLevel’s pricing is structured to offer value for agencies with a scalable model. It also provides a free trial, and its plans are competitive, particularly for businesses managing multiple clients or requiring extensive CRM capabilities.

Features: Key Feature Differences

ClickFunnels 2.0:

• Sales Funnel Builder: Robust funnel creation with drag-and-drop editor.
• Email and Social Media Marketing: Integrated tools for comprehensive marketing campaigns.
• Membership Sites: Create and manage subscription-based content.
• E-commerce Tools: Advanced features for online selling and checkout processes.
• Analytics: Detailed insights into funnel performance.
• Courses and Training: Extensive resources to help users maximize the platform’s potential.

GoHighLevel:

• CRM and Pipeline Management: Comprehensive CRM tools for tracking and managing leads.
• Sales Funnel Builder: Similar funnel creation capabilities.
• Email and SMS Marketing: Integrated communication tools, including SMS.
• Booking and Appointments: Automated booking system for appointments.
• Workflow Automation: Advanced automation for various business processes.
• AI Tools: AI-driven features for content creation and customer interactions.
• SaaS Mode: White-label option to resell GoHighLevel as a SaaS platform.

Ease of Use: Comparison of the User-Friendliness

ClickFunnels 2.0:

• Interface: User-friendly with a straightforward drag-and-drop editor.
• Learning Curve: Moderate learning curve; designed to be accessible for beginners with extensive tutorials and community support.
• Support: Strong community support, detailed knowledge base, and responsive customer service.

GoHighLevel:

• Interface: Intuitive but more complex due to its broader range of features.
• Learning Curve: Steeper learning curve, especially for advanced features and automations. However, it offers significant training resources and onboarding support.
• Support: Offers various support channels, including live chat and an extensive knowledge base, though user feedback on response times can be mixed.

ClickFunnels 2.0 vs. Kajabi

Pricing: Comparing Pricing Structures

ClickFunnels 2.0:

• Basic Plan: $147/month
• Pro Plan: $197/month
• Funnel Hacker Plan: $297/month
• Free Trial: 14 days
• Discounts: Available for annual subscriptions

Kajabi:

• Basic Plan: $149/month (or $119/month billed annually)
• Growth Plan: $199/month (or $159/month billed annually)
• Pro Plan: $399/month (or $319/month billed annually)
• Free Trial: 14 days
• Discounts: Available for annual subscriptions

Features: Focus Areas of Each Platform

ClickFunnels 2.0:

• Sales Funnels: Advanced funnel creation with a drag-and-drop editor.
• Email and Social Media Marketing: Integrated tools for email campaigns and social media marketing.
• Membership Sites: Ability to create and manage subscription-based content.
• E-commerce: Comprehensive tools for online selling, including checkout processes and order management.
• Analytics: Detailed insights and performance tracking for sales funnels.
• Training and Support: Extensive resources, including courses and tutorials to maximize platform use.

Kajabi:

• Online Courses: Robust tools for creating and selling online courses with advanced multimedia support.
• Membership Sites: Tools for managing membership content and communities.
• Email Marketing: Comprehensive email marketing tools with automation and segmentation.
• Website Builder: Customizable website templates and SEO tools.
• Sales Funnels: Simplified funnel creation tailored for content and course creators.
• Community Building: Tools to create and engage with online communities.

Ease of Use: Comparing User Experience for Beginners

ClickFunnels 2.0:

• Interface: User-friendly with an intuitive drag-and-drop editor, designed to be accessible even for beginners.
• Learning Curve: Moderate learning curve due to the extensive features and options, but mitigated by ample training resources and community support.
• Support: Strong community support, detailed knowledge base, and responsive customer service. Live chat and email support available.

Kajabi:

• Interface: Clean and easy-to-navigate interface, particularly designed for content creators and educators.
• Learning Curve: Relatively low learning curve, especially for users focused on course creation and content management. Comprehensive onboarding and tutorials are available.
• Support: Excellent customer support with live chat, email, and a detailed knowledge base. Kajabi also offers a supportive community and regular webinars for users.

ClickFunnels 2.0 Pros & Cons

Pros

Advanced Funnel Building: ClickFunnels 2.0 offers one of the most sophisticated and user-friendly funnel builders on the market, allowing users to create highly customized sales funnels with ease.

Extensive Templates Library: The platform includes a vast library of pre-designed templates for various industries and use cases, making it easy to set up high-converting funnels quickly.

Integrated Email and Social Media Marketing: ClickFunnels 2.0 provides robust tools for managing email campaigns and social media marketing directly within the platform, eliminating the need for third-party integrations.

Membership Sites and Online Courses: ClickFunnels 2.0 allows users to create and manage membership sites and online courses with ease, offering features such as drip content, subscription management, and member access control.

E-commerce Capabilities: The platform supports comprehensive e-commerce functionalities, including product listings, checkout processes, order management, and upsell/downsell features.

Analytics and Performance Tracking: Detailed analytics and performance tracking features help users monitor the effectiveness of their sales funnels, enabling data-driven decisions and optimization.

Training and Community Support: ClickFunnels 2.0 provides extensive training resources, including courses, tutorials, and an active user community, which helps users maximize the platform’s potential.

Cons

Higher Cost for Advanced Features: The Pro and Funnel Hacker plans can be expensive for small businesses or startups, especially when compared to some competitors.

Steep Learning Curve: Despite its user-friendly interface, the vast array of features and customization options can be overwhelming for beginners, requiring a significant time investment to master.

Third-Party Integration Challenges: While ClickFunnels 2.0 supports various integrations, some users report difficulties with integrating third-party applications smoothly, which can disrupt workflows.

Resource-Intensive: Running extensive funnels and campaigns on ClickFunnels 2.0 can be resource-intensive, potentially requiring significant computing power and bandwidth, especially for larger businesses.

ClickFunnels 2.0 Review: Final Verdict

After using ClickFunnels 2.0 extensively as a freelancer, I can confidently say that it is a game-changer in the world of sales funnels and digital marketing. The platform’s advanced funnel-building capabilities and extensive template library have streamlined my workflow, allowing me to create high-converting funnels for a variety of clients with ease.

The integration of email and social media marketing tools has been particularly beneficial, eliminating the need for multiple third-party applications and making campaign management much more efficient.

Overall, ClickFunnels 2.0 has significantly enhanced my ability to deliver top-notch marketing services to my clients. I highly recommend it to freelancers, marketers, and businesses looking to elevate their sales funnel strategies and maximize their online marketing potential.