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Sandra Colton-Medici, Ed.D.
?? Founder, College of Style (#style + #socialstrategy + #beauty & #lifestyle)??? Podcast: Sweet Bytes w/Sandra ?? ?? Subscribe YouTube @collegeofstyle
Welcome to the?Link In Bio?newsletter - Issue 5
*Subtle ask...Share?this newsletter with your followers, colleagues, friends, and family. The links are random and have not been submitted for promotion.
The?Link In Bio?for this week is by?Swarovski?- don't ask me how, but my Instagram home feed recommended Swarovski images in my daily scroll today (their profile on LinkedIn can be found?here).
Here is the Swarovski Instagram link: swarovs.ki/6FkD
Their?Instagram profile?has just one line,
"Ignite Your Dreams"
I was in awe of the pink swan #swarovskiuna placed front and certain and thought, why not give this link a whirl. When I clicked on the link in bio, it whisked me away to their home page. While there, something caught my eye, a link to what they call their "Creators Lab." A statement about the Creators Lab reads,
"Here, we’re dreaming up uniquely collectible, limited-release items, created in collaboration with esteemed brands worldwide. The invitation to explore is yours."
I liked how they started their statement with... here is where we... and ended with a call to action to explore the goods. And they are really good at what they do.
领英推荐
As I clicked into each of the products in the Creators Lab, I was amazed at the artistry and how beautifully the work was presented. The range included: MARKET – Official collaboration with SMILEY? basketball, the AMINA MUADDI Julia Glass sandal, and listed as coming soon, the F.A.O. SCHWARZ Ultra Premium 20' nutcracker and the JUDITH LEIBER Gumball Machine bag.
Maybe Instagram was trying to tell me that I need a sparkly glass slipper for Valentine's Day, or that I needed to ignite my dreams. Either way, it was a fun journey to go on this afternoon.
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Take care!
-Sandra Colton-Medici, Ed.D.