Clichés - should you use them?
?? Paul Graham
Senior Content Designer | 15+ Years Championing Accessibility & Boosting Engagement by 80%
It was a dark and stormy night - but looks can be deceiving. Love is blind as I crashed headlong into the darkness. After all, actions speak louder than words and everything happens for a reason.
Clichés can be fun at times but they can be difficult to avoid when you really don't want them showing up in your prized copy . I use Grammarly for grammar and any number of apps for spell checking, but could someone tell me if there's a cliché checker? Should it all be down to common sense though?
Let's go for the definition first:
(I love that word, 'hackneyed'.) Well, it's someone's definition, but I've had many discussions about what a cliché is, and even more about why it should and shouldn't be allowed. It's true that a well placed cliché, deliberately used in marketing, can work well. Use one, though, and the howling screams of the cliché police can be quite deafening. (Deliberate cliché insertion there - true, I am a sadist.)
Thanks to Sarah Lazarovic for the above infogram - but do you agree with her and all the other clichéphobics? Or should we just run riot with them? After all, everything happens for a reason. (I'm really not sorry...)