Clear Benefits Communication Creates Clear Results

Picture this …

It’s open enrollment.?You’re standing in front of a room full of employees.?You’re about to roll out the new benefits.

You’re excited and nervous at the same time.?You feel your team made the right choice, but you’re not sure how your employees will respond.?You deliver the changes.

“Ok, they took that pretty well. Phew.”

You feel good about the meeting.?You’re satisfied with your employees’ reactions.?You’re ready to put another health insurance renewal behind you.

Then three months down the road, the vibe changes.?The questions and complaints start to roll in.?You’re confused.

“I thought they were happy with the benefits changes?!?”

You felt your team did an admirable job explaining the new benefits program at open enrollment so you’re not sure why there’s tension.

If you’ve been down this road before, you’re not alone.?Most Human Resource teams deal with this “backlash” early in the year.

What seemed like a happy workforce three months ago is not one full of dissatisfaction.

So, what can you do to prevent it?

You must provide benefits communication and education all year long.

Reviewing the benefits program with your employees once a year isn’t enough.?Most employees don’t think about the benefits until they have to use them.?When they do they’re confused, which leads to the questions and complaints mentioned above.

The best thing you can do is to create a monthly education campaign so you can make sure your employees know HOW to use the benefits WHEN they have to use them.?Focus on one topic every month to help your employees improve their benefit utilization.

If you’re not sure where to start with an effective education campaign, let’s connect.?Schedule your free analysis below:

Schedule a free strategy session

After all, you’ve worked hard to give them a plan they love.?Clear and constant communication can go a long way to getting you there.