CIPR April update: Hello Mr President
I recently met Chartered Institute of Public Relations President number 36 (1984-1985) Peter Smith Hon. FCIPR for lunch and it was great to hear about how the Institute has changed over his long membership.
Peter spoke passionately about the power of the long-term vision of becoming a Chartered body; a process that started in the eighties and culminated two decades later in the Presidency in 2004-2005 of my friend, Professor Anne Gregory Hon. FCIPR. ??
The path to professionalism continues today, which you could either view as our Sisyphean task, or the symbol of the unique commitment and faith that binds our members together.
For me, there is a bit of both, but lunch was a reminder that people joining CIPR do so not just for personal and career development but because we believe in the power of public relations as a force to build trust between societal institutions and their publics, and the importance of organisations employing practitioners who can operate with excellence and ethics.
With that in mind, I would like to congratulate the 57 new Chartered Practitioners , seven new corporate affiliates and eight new CIPR Fellows announced this month and recommend them to anyone looking to hire PR employees or consultants. ?
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A practical example of how the CIPR's ethos translates into our work in 2023 is in relation to lobbying. The CIPR is Lobbying for Good Lobbying . We need better legislation in the UK to ensure that there is transparency about who is accessing political representatives in order to rebuild trust in our political system.
This month we held a Parliamentary briefing attended by only nine MPs, which shows that the majority of our body politic are out of touch based on new research from CIPR and PolicyMogul which indicates that 62% of the public want stronger lobbying rules.
The political trust gap is a very real problem that affects British society and stifles constructive debate about solutions to many other challenges we face. CIPR is committed to campaigning on this issue but needs more members and partners across the UK to raise our voice more.
Steve
Professional advisor and researcher supporting agencies and in-house teams across a range of management, corporate communications and public relations issues
1 年Peter Smith left a powerful legacy in refocusing the Institute on its original purpose. It's brilliant to see you've met and his work continues. I really like your description of the task of the professionalism of public relations as Sisyphean. I'm going to use that - will quote you, obviously. Keep up the excellent work, and thank you.
Professor Emeritus, University of Huddersfield
1 年Peter was so seminal in our development as a profession and served CIPR selflessly, with principle and with distinction. That MPs seem so disinterested in the Lobbying for Good Lobbying initiative to me also indicates that we are are along way from persuading others that the principles of transparency and integrity should characterise all work, not just ours.