#Cio’s marketing, how manage your image and win the hearts, fix your positioning. Expression of positioning.

In everyday life, the posture of the #CIO accounts for 80% of their image!

When talking about #marketing for the IT department, posture is often overlooked. This non-verbal aspect of communication is more than just the outward presentation of the IT department; it's how it positions and communicates itself, directly influencing its image and reputation.

• Expression of positioning

The way the IT department presents and explains its strategy defines its future trajectory. An assertive, strong, and committed posture positions the IT department as a strategic partner and establishes its strategy as self-evident.

Work on the posture of each of the IT department's actors! It's not just a matter of image but rather a fundamental lever that influences the perception, trust, and impact of the IT department within the organization.