Choosing Sales as a Career Path

A career in sales can open up a number of opportunities in several industry sectors. If you like working with people and finding answers to their problems, sales can be a stable and rewarding career. You can either decide to supervise other salesmen or work directly with clients, depending on your career goals and personality.

What is a typical professional path for salespeople? How does one begin a career in sales? Are there different types of sales career paths?

Here we focus on what a newcomer can expect from this super-rewarding career path.

What can you expect from a career in sales?

You would be required to successfully position your company's goods or services to potential customers, which would form part of the company's bigger marketing strategy. A person who enjoys being around others and forming connections is most suited for a career in sales, which typically involves spending a lot of time with other people. Depending on the sector, salesmen/women may require some particular knowledge, or they may receive training in their field. While other positions may only need a warm disposition and a knack for proving value.

Sales positions may require travel or leisure time, such as taking clients out to dinner, in order to strengthen the client-company relationship. Others can involve presenting new products to current consumers or explaining complex products to prospective customers at trade shows.

While some salesmen/women spend their days' building and sustaining connections with current clients, others may spend their days seeing dozens of potential clients. Salespeople are in high demand across all industries, especially those who are very versatile.

Needless to say, being well-presented, well-spoken, and outgoing are traits which are highly sought after by salespeople.

Different Types of Career Paths in Sales

1. Inside Sales

You would be in charge of upholding current customer relationships as an inside sales representative. Since you are the primary point of contact for clients, it is up to you to keep their business and cultivate a solid working connection. Inside sales are currently regarded as more productive and efficient when utilized in conjunction with inbound marketing methods, marking a substantial transition in recent years from outside—or traditional—sales to inside sales.

2. Outside Sales

Outside sales are regarded as a conventional strategy because they are typically conducted outside of the office and involve direct consumer interaction. Usually, an outside sales representative will spend more time in the offices of their clients than in their own. You must be self-driven and goal-oriented in order to achieve your own deadlines with little to no supervision if you want to succeed in outside sales.

3. Sales Support

Working in sales support is exactly what it sounds like: you support the sales people, as team-based sales operations become a more popular tactic. Sales support handles the little things so that sales reps, who take on client-facing responsibilities like outside sales, may close deals more quickly. This is a dynamic position that can help a business save money and time. Many tasks, like investigating leads and developing customer profiles, evaluating data, and doing research, might fall under the purview of sales support.

4. Client Services

Inside sales and client services are related fields of employment. As client services, it is your duty to collaborate with clients to meet their needs and foster a solid client-client connection. Client services attempt to boost business growth through the current clientele by assuring customer satisfaction. This position can be a good fit for you if you want to go above and beyond what is required of you, build genuine relationships, and are always asking the appropriate questions.

5. Lead Generation/Development

In order to find new business relationships, lead generation and development is responsible for undertaking research and networking. With the correct research, you might find unrealized sales potential. Additionally, you are in charge of determining whether or not it is worthwhile to pursue the relationship, its feasibility, and its prospective outcomes. There are many ways to create leads through inbound marketing strategies like blogs and eBooks as technology advances.

Sales at Lead Capital Group

Here at LCG, we have sales offices in Cape Town, Joburg and Ukraine, where we offer lead generation services as well as telemarketing and sales.

Lead Generation

We help our partners get in contact with multiple prospects who have shown genuine interest in their products or services. Our Lead Generation professionals know how to attract audiences, and turn them into visitors, who then turn into quality leads that convert to sales. Online conversions and optimization is an ongoing process that requires looking for new ways to deliver value and drive more traffic - something we are experts in.

Telemarketing & Sales

Let’s talk about sales. Our team of hand-picked sales agents has undergone rigorous training. They use strategic techniques to close deals and retain customers. Every individual is driven for success, there is undeniable energy when you walk into our telemarketing center. Sales managers focus on regular and effective team communication to build a motivated and efficient sales team.

Throughout the past few years, the team has grown in size with enthusiastic sales officers who are all about the customer. And with the support of the marketing team, ensuring that quality leads are supplied on an ongoing basis, there is no such thing as a cold call. Giving our clients' brands the best opportunity for success!

If you think a career in sales is what you are looking for, head over to our careers page and see what vacancies are available.