Choosing the Right Google Ads Campaign: Performance Max vs. Demand Gen

Struggling to choose the right Google Ads campaign type for your goals? ??

With Google's latest updates, keeping up with the newest campaign options and determining the perfect fit for your needs can be challenging.

Join us for an insightful webinar featuring our CEO, Daniel Alvarado , and Brent Neale , Digital Performance Manager at Walker Hill. Together, they'll unpack the nuances of Performance Max (PMax) and Demand Generation (Demand Gen) campaigns, helping you select the optimal strategy for your business.

In this power-packed session, you'll gain clarity on:

• The evolving landscape of Google Ads:?They'll delve into Google's shift towards PMax and Demand Gen campaigns, equipping you with the latest knowledge.
• Understanding the differences:?Discover how PMax and Demand Gen differ in functionality and reach, ensuring you choose the right tool for the job.
• Who should use what??Learn which businesses can maximize their return on ad spend (ROAS) with each campaign type.
• The future of Google Ads:?Get insights into the projected performance of PMax and Demand Gen campaigns in 2024 and beyond.

Leave the session feeling empowered to make informed decisions for your next Google Ads campaign! ??

Register here and secure your spot.????https://whitesharkmedia.zoom.us/webinar/register/7317092474725/WN_COHuKHmeSRK4ZobNJkKdTQ