China Mega Report 2025 | 700 page Report on China's Economy, Consumers, Innovation and Tech | Feb’25

Hello all!

It’s finally here – our China Mega Report 2025 is ready for you to download!

This is our annual edition, designed to help you navigate the opportunities and challenges of China’s ever-evolving market. Whether you’re working in China or learning from its dynamic transformation, I know how complex it can be. That’sexactly why we created this report—to make it easier for you to stay informedand ahead of the curve.

Here’s a Sneak?Peek at What’s?Inside:

• China Market Overview: A big-picture look at the economic shifts andkey opportunities in 2025.
• Tech Advancements: Learn how AI, blockchain, and OMO arerevolutionizing industries across China.
• Consumer Trends: Explore Gen Z’s mindful spending habits, retirees’growing influence, and the rise of “paw-rents” in China’s US$6.8 trillionconsumer market.
• Retail & Marketing Innovation: Discover how shopping festivals likeDouble 11 are evolving, the pivot of live-streaming commerce, and muchmore.

This report also includes insights from over 50 leading China experts to give you a well-rounded perspective on what lies ahead.

Why Download It?

If you’re planning your next move in China—or simply looking to learn from the world’s most dynamic market—this report is packed with the knowledge and tools you need. Get your free copy of the China Mega Report 2025 now!

Have a project in or with China?

Reach out to me if you are looking for the below. My DMs are open.

(1) China Research

We provide in-depth consumer and market research, trend analysis, and strategic advice to help you make better decisions. Brands like J&J and HSBC trust us to connect the dots in China’s evolving landscape.

?(2) China Learning Expeditions

We organize tailored learning tours to help leaders form world’ top companies understand China’s market, tech ecosystems, digital transformation, and competitors. Clients like Coca-Cola, InMobi and Deckers have joined us to get ahead.

?(3) Keynote Speeches and Training for Teams

As a keynote speaker I deliver fully customized keynote sessions packed with actionable insights and cutting-edge trends from China. Trusted by clients like Bank of America, BMW, Disney, and more, my talks most often cover Transformative Tech in Action, Chinese Consumer Evolution and the Future of Retail.

We also train global and local marketing, e-commerce, and commercial teams to excel in China. Companies like Disneyland, Richemont, and Shiseido have upskilled their teams with our help.

?(4) Consulting & Expert Calls

We deliver tailored advice and connect you with top industry experts in China to tackle your biggest challenges. Brands like DFS, Adobe, and Colgate-Palmolive have benefited from our support.

And meanwhile, check out our free China Mega Report 2025.

Cheers!