Chicago Bears: Digital Keepsakes

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Each Monday, we'll bring you a success story in the space of mobile apps for sports and live events. We'll share how our clients inspire us with their creativity, and dive into a data nugget, a user experience, a best practice, a client case study, a product launch, or a milestone. ??

The Chicago Bears launched a new Digital Keepsakes feature with us that allows fans to create digital mementos by using their own photos to personalize their game day experiences.

For the fan experience, the process is designed to be simple and engaging inside the app.

Fans can select a filter:

Snap a photo:

Choose a sticker:

Have the option to upload to the Video Board inside Soldier Field:

This feature can also coordinate with key-themed games. Some examples of stickers that the Bears made available for fans to choose to add in their pictures include:

• Latino Heritage Month Stickers
• Breast Cancer Awareness Stickers
• Crucial Catch Stickers
• Salute to Service Stickers
• My Cause My Cleats Stickers
• Thank You Fans Stickers

Overall, since launching this feature the past season, the Bears utilized 81 stickers for fans to select, 10 filters to choose from, and had over 1,500 photos uploaded to be on the Video Board at Soldier Field — making it a cherished digital keepsake for each fan.

We want to send a massive shout-out of gratitude to Pooja Van Dyke , Director of Digital Media, Molly Brown , Digital Product Coordinator, and Austin Huette , Web Designer, for your incredible work, from roadmapping to launching this new and improved Digital Keepsakes feature for Chicago Bears fans.

Download the Chicago Bears app today. ??

Apple Store | Google Play Store