Checklist of what your Business needs to do to migrate your Sales Team from Analogue Sales to Social Selling

Here's a Checklist of what your Business needs to do to migrate your Sales Team from Analogue Sales to Social Selling:

?? DEFINE the Objective of the Migration: The first step is to clearly define the objective of the migration to social selling and what the Business aims to achieve through this transition. This will help guide the migration process and ensure that the Sales Team is aligned with the Business objectives.

?? DEVELOP a Social Selling Strategy: A well-defined Social Selling strategy is crucial for a successful migration. It should outline the target audience, the channels to be used, the content to be shared, and the metrics to measure success.

?? PROVIDE Training to the Sales Team: Salespeople need to be Trained on the use of Social Media for Selling, including how to use different platforms, how to engage with Prospects and Customers, and how to create and share relevant Content.

?? SET UP Social Media Accounts: The Business needs to set up Social Media accounts for the Sales Team to use and ensure that they are optimised for maximum visibility.

?? DEVELOP a Content Strategy: A content strategy is important for engaging with Customers and Building Relationships. It should include a mix of Educational, Informative, and Promotional content.

?? MONITOR Social Media Activity: The Business should monitor the Sales Team's Social Media activity to ensure that they are adhering to the Social Selling strategy, and provide feedback and guidance as necessary.

?? MEASURE Success: The success of the migration to Social Selling should be measured using metrics such as the number of Leads Generated, the Engagement Rate, and the Conversion Rate. These metrics should be regularly reviewed and used to refine the Social Selling strategy.

?? PROVIDE Ongoing Support: Ongoing support is essential for maintaining the momentum of the migration to Social Selling. The Sales Team should be provided with regular Training and Coaching, and the Social Selling strategy should be regularly reviewed and updated as necessary.

Conversations, not Campaigns: Fuel genuine Connections with Prospects, building Trust and lasting Relationships.

By following this Checklist, your Business can successfully migrate its Sales Team from Analogue to Social Selling and achieve its Business objectives.

AND REMEMBER...

If your COMPETITORS are moving from Analogue Sales to Social Selling, WHY aren't YOU???

??Unleash your Sales Force's Social Superpowers: Equip them to dominate the Digital landscape and crush quotas.

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