Checklist to create a KILLER media pitch and get featured – and make the journalists want more

When you want to get featured in the media and stand out from entrepreneurs who just send press releases where they promote themselves (don’t worry, you are not the only one who might have tried this tactic), use this checklist to make sure your media pitch is KILLER. And you get featured easily and build true connections with the journalists + be seen as the recognized leader who attracts new opportunities and new clients without the hustle (and can multiply their prices).

KILLER media pitch checklist:?

1. Headline

Is your headline telling clearly what the story idea and the angle is? Or is it just a fluffy concept that leaves the journalist confused? Create a headline that tells exactly the story idea + what the story angle is.?

2. You

Why should the journalist interview you? Why are you the authority? Why should they choose you over others? Make sure you position yourself as the expert and authority, so they know why you are.?

3. Noteworthy story idea

I have received countless media pitches where there is no story idea at all – the pitch is just an introduction about themselves and why they are so great.?

So make sure you tell clearly in your pitch what is the actual story angle and idea you are offering to them. No fluff.

4. Arguments

And then also – tell why your story idea matters. Why now is a great time to pick up this story idea? Does it have social significance? Is the phenomenon current? Has the topic been previously discussed one-sidedly in the media and do you want to bring a new side? Tell me why they should write about this.

5. Value

Remember to keep in mind that your pitch should offer value to the journalist and to the media audience. It should not be just your introduction or promoting your business.?

When you lead with value, you will create long-lasting relationships with the journalists. And that is one of the most important things when you want to build your brand and business and be seen as the recognized expert who can charge the highest prices – and attract new clients and opportunities effortlessly.?

I created a case study walkthrough video where I go through more detailed steps on how to create a killer media pitch.

If you are an ambitious business coach or B2B expert who is looking to skyrocket their recognition using the power of PR, media & messaging, so you can attract more premium clients to you faster and easier, comment GAME PLAN below and I will send you a link to schedule a 15-minute call where we will identify some blinds points and give you some action steps to get started!?

Click here & book a free 15-minute game plan call now.

• During this call, we will run a quick diagnostic to see how you can best integrate our process into your business to help you elevate your business and skyrocket your recognition with PR.
• We'll identify blind spots and help you shed light on the solutions so you can get to your goals
• And if we feel you’re a good fit to become our next success story, then we’ll share with you what it looks like to work with us directly and get our help building a custom plan to grow your biz.

Have a lovely day – and let me know about your business goals by leaving a comment!?

Taru

#PR #GetFeatured #Media #Branding