ChatGPT writes a blog in 2 minutes
Mich Hancock
Social Media | Digital Marketing | Podcast Marketing | Reputation Management | TED-ify Your Talk | Content Creation
Last week I shared insight into ChatGPT. Since then I have played with it even more and my oh my, it is fascinating. All the information about AI is a bit dizzying. Here are some easy-to-digest thoughts I'd like to share when it comes to using AI like ChatGPT:
Quality input is necessary for quality output. Those with gifted marketing minds are going to be able to utilize AI in a much more efficient and strategic way.
Yay for being able to “write” a blog in a couple of minutes. Now stop and think, what does this mean for today? It means that a written-in-two-minute blog is not valuable. What it does mean is that it's pertinent to work with creatives and strategic thinkers who know how to make content be seen and heard.
The future is - now more than ever - video. AI cannot make a video that truly represents a brand. Video remains a human endeavor in order that an emotional connection can be made.
Move over Traditional SEO, time to make room for Social SEO. This is a big trend for 2023! Each post can now utilize SEO with alt-text, keyword specific captions and closed-captioning to help content be seen.
The value of engaging talented creators is going to continue to rise, as is the value of engaging marketers who can get that content seen!
Marketing companies that are keeping up will know how to thoughtfully utilize these tools to your advantage. They will leverage these tools for efficiency, but also for greater strategic thinking, authenticity, and creating genuine relationships.
By the way, I’ve also been playing around with Midjourney for creating visuals and wowee! The visuals are stunning. I’d highly recommend trying it out. FYI - you will need to have a Discord account in order to use the app.
Have fun!
Mich
Digital Marketing Expert and Speaker | Marketing Director at Protenus | Adjunct Marketing Professor at University of Missouri St. Louis
1 年That is definitely the big question! To post or not to post!
Transforming your profit-problems into data-driven, optimized solutions, with accelerated team performance. As your Corporate Sherlock, we find and create your path out of chaos.
1 年I love these words: "... a human endeavor in order that an emotional connection can be made".... ChatGPT will never be able to replace the authentic brilliance of a mind that values and humanizes. You're a rockstar Mich!
Photographer | Visual Storyteller | Content Creator
1 年You're "write" Mich! There are so many possibilities for using ChatGPT as a tool. It's great for coming up with ideas, summarizing our textual content, and planning menus for dinner parties! The list goes on ...