#ChatGPT: Will it SPELL the end of your career? ??

After 3 months of using ChatGPT! What are the latest insights? ??

Unfortunately, I couldn't ask it about the latest statistics around the use of #AI tech, such as itself, since it was last updated in 2021.

But if you are a #copywriter or #content writer, such as my team and I, you must have used it or tried to use it in the past 3 months. It could've helped you, frustrated you, or you just ignored it.

In the end, why should you use something that could lead to the demise of your career? NOT A CHANCE!

You must've been hit by a rollercoaster of emotions when you first learned about ChatGPT and its powers of writing, answering questions, and making a conversation.

You must have thought, “what about my career as a copywriter?” “Will I be useless in a couple of years?”

One can joke about it, but AI has nothing over the human touch! ??

Here’s how ChatGPT revolutionized our content creation process and helped us create better copy

1- Menial tasks begone

AI-powered tech eliminates the need to spend hours of human power to read statistics, analyze data, answer questions, and generate target personas.

We have assigned these tasks to ChatGPT, freeing up our time and allowing us to use its answers to craft persuasive copy, better aligned with our target audience and supported by facts, leading to increased engagement and effectiveness.

2- Less mistakes, more emotions

While humans have advantages that computers do not such as emotions like passion and empathy, one area we cannot compete is our ability to make mistakes.

By asking our friend ChatGPT to proofread, edit, and reformulate we reduced the amount of error in our copy resulting in more polished and professional output. This combination of human creativity and machine accuracy leads to copy that is not only compelling and emotionally resonant but also technically sound and free of errors.

Side note: we also use Grammarly and Quillbot, which are totally recommended *wink*

3- Summarize, summarize, summarize

Conducting thorough research is a crucial aspect of producing high-quality and impactful copy, and it requires a significant investment of time and effort to gather and analyze information. However, with access to a tool like this, we have the capability to swiftly process and comprehend a vast amount of data.

By leveraging ChatGPT’s capabilities, we have been able to summarize big chunks of data into concise, easily digestible content. This has expanded our content library and provided us with a broader range of options to create our copy.

4- Creative block no more

Been there, done that! Being stuck in a creative rut is excruciating!

Our trusty ChatGPT supported us during those awful times with inspiration, suggestions, and new ideas. Its language generation capabilities provided fresh perspectives and approaches; it also helped with some brainstorming and ideation.

However, in the words of the almighty ChatGPT,

"it is important to note that while ChatGPT can aid in the writing process, it cannot replace human creativity and the unique perspectives that a person brings to their writing."

Simply put, ChatGPT is the assistant copywriters have been looking for so long.

Go ahead and let ChatGPT help with the heavy lifting, freeing up your imagination to run wild!

*Insert AI voice here* This article was written with the help of ChatGPT