ChatGPT Means Business. What Does That Mean for Your Business?
Amy Marquis
Communications Director | Communications Consultant | Content Strategy | Content Creation | Media Relations and Reputation Management | Cross-functional Leadership
The whole world is talking about ChatGPT.
It's mindblowing to think that AI is here. Right now. For anyone and everyone to use. In any way they choose. And every day, every moment, it's the stupidest version of itself, learning and getting better all the time - just like an actual person. I'm in awe of what it can do already, and apparently, what it can do is nothing compared to what it will be able to do when ChatGPT 4 launches.
AI is going to change the way we do literally everything. It will have far-reaching and surely unforeseeable effects. The talk is that the Bing search engine will become something totally different from the search engines of today - better, faster, smarter - and make Google into a tech dinosaur overnight. But what about everyday life? Will homework become a thing of the past because now everyone can just have AI write the answers for them with a few keystrokes? What is the future of the dreaded and revered college essay? And I know I'm not alone in asking: What will become of my job?
The office-based workplace has undergone drastic change since the beginning of the COVID-19 pandemic, and AI is only going to accelerate that trajectory. As intimidating as AI may be to me and everyone else, I'm a firm believer in learning to use technology so it can't use you, and the only way to do that is to participate.
I've been experimenting with Chat GPT, training it to learn my voice, learning how to give it refined prompts so it can give me a strong starting point with strategy. I've even asked it to write content for me. Its output is typically well-informed and certainly saves me time, but AI still needs humans. It needs us to help it generate the best answers, to prompt it with the right words so it can mine sources for the best strategies, to check its results to make sure they fully and accurately apply. And I can tell you, as a professional writer, that Chat GPT isn't quite there yet when it comes to voice and flow. So my job seems safe for now, but with AI moving at breakneck speed, change is imminent.
Industry leaders are making predictions far and wide:
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What do you think of Chat GPT and other AI tools? Are you learning to use them? How will they change your sector? How will they change the world?
Want to read an article written by Chat GPT? Check: This Article Was Written by Chat GPT.
Communications Director | Communications Consultant | Content Strategy | Content Creation | Media Relations and Reputation Management | Cross-functional Leadership
1 年Lisa Sorbie