ChatGPT is coming to Snapchat

Snapchat has launched its own AI chatbot named My AI, which will be powered by OpenAI's ChatGPT.

According to a Snap blog post, Snapchat users can now access the new conversational chatbot that can write haikus, plan hiking trips, and recommend birthday gifts. However, the feature is only available to paying Snapchat+ subscribers at present.

Snap CEO, Evan Spiegel, has stated that the platform will make the chatbot available to all users in the future. The move comes as other tech giants like Microsoft, Google, and Meta are racing to develop AI models.

According to?The Verge, the chatbot is based on?OpenAI ChatGPT technology, which also underpins?Microsoft’s Bing AI. It can recommend gift ideas, weekend plans, or recipes, Snap said in a?press release. Users can customize the name and chat background of the “experimental feature.”

My AI is designed to avoid biased, incorrect, harmful, or misleading information, and Snap has warned users not to rely on it for advice as it can be tricked into saying just about anything.

A Snapchat spokesperson has explained that My AI has been trained to have a unique tone and personality that plays into Snapchat's core values around friendship, learning, and fun.

Users can give the chatbot a name and select a chat wallpaper, and it even comes with its own alien Bitmoji. The company hopes that the new AI feature will help generate revenue, as it struggles to grow its user base and meet financial expectations.

But how can AI improve social media experience?

Personalized Interactions: AI chatbots can provide personalized interactions with users by analyzing their behavior, preferences, and interests. This can help social media platforms offer more relevant content and recommendations, making the user experience more engaging and enjoyable.

Quick and Efficient Customer Support: AI chatbots can provide 24/7 customer support, allowing users to quickly and efficiently get answers to their questions and resolve issues. This can improve user satisfaction and reduce frustration with social media platforms.

Increased Privacy and Security: AI chatbots can help social media platforms better protect user data by detecting and flagging suspicious activity and providing users with more control over their data. This can improve trust and confidence in the social media platform, leading to a more positive user experience.

Improved Content Moderation: AI chatbots can assist with content moderation by automatically detecting and removing inappropriate or offensive content. This can help maintain a safe and welcoming environment for users, improving the overall social media experience.

Enhanced Accessibility: AI chatbots can help make social media more accessible to people with disabilities by providing voice-activated or text-based interfaces. This can help ensure that everyone can use social media platforms and fully participate in online communities.

In conclusion, Snapchat's new AI chatbot, My AI, can write haikus, plan hiking trips, and recommend gift ideas to paying subscribers. The platform plans on making the chatbot accessible to all its users in the future. My AI is designed to provide reliable information while avoiding biased, incorrect, harmful, or misleading information. With personalized interactions, quick customer support, and improved content moderation, AI technology can help enhance social media experience for users.