ChatGPT co-pilot for your user onboarding ?? Product Tours are Dead ??

Haha I?wish?this was a product announcement...

Unfortunately, not?yet.?

I know I know, just I lambasted recklessly slapping AI over your product a week ago - but in this case, I really do think AI will change?user onboarding?forever - and it's great news for both users, and Product Managers. ChatGPT agrees:?

It's cool to see GPT-4 pick up?so many of the predictions I've been talking about?for months. Well, let's take a glimpse at the future then:?

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1. Predictive analytics &?dynamic segmentation?

Based on big data analysis from your existing users, powered with user attribute information from your?CRM and early signals from your product - AI onboarding tools will be able to place your users in specific user segments?automatically and?dynamically -?i.e. putting the users into the most relevant segment based on their current state. In fact - segmentation as we know it will be all gone - as we'll be able to treat every user individually (a?single-user-segment).?

Watch my video TL;DR

In B2C, especially in wearables, predictive analytics is already happening...predicting periods...predicting...naps (!) - how about predicting your SaaS users' needs and next moves??

My favorite example of AI-powered predictive analytics from LinkedIn today???????Super useful for parents who want to regain some control over?their time:?

Well, until?predictive analytics?and?dynamic segmentation?are?live in your?Product Analytics?tool - you'll need to do the user segmentation yourself:?

Read?this guide on product analytics?to learn how to segment your users and what metrics you should be analyzing to improve your onboarding for now.

2. Truly personalized, responsive product walkthroughs (with elements of gamification)

Personalization in?SaaS?sucks. Most companies think it's about adding that {first name} tag to their product tour's welcome screen. Doesn't make it any less boring, nor any more effective.?

Then, there are surveys. Companies collecting information they...never use?to branch their onboarding flows.?

Now - imagine your AI onboarding assistant, having placed your new user in the right segment, knows exactly what?happy path?the user should take to achieve success with your product.?

And then - they will?dynamically create tooltips and hotspots?to?nudge them in the right direction?(don't ask me how, I'm not an engineer???) - and of course, especially if they wander off that?happy path.?

Well, this is all in the realm of science fiction for now, so you have to plot your customer journeys, segment your users, and then build the product walkthroughs to show them the way manually for now. Userpilot gives you at least?a quantum of that AI-ish responsiveness with event-based triggering?- i.e. you can?plan certain content to appear in real time only when a user has performed a certain action.?

For?instance -?discount vouchers.?You can already gamify your onboarding experience by e.g.?offering to unlock?rewards for users that have hit certain activation milestones in their first session.?

In the future - that gamification will be happening automatically, I believe. Users will be given dynamic rewards (e.g. extra usage credits, rather than just discounts) that will be adjusted to their segment, stage of the user journey, and designed to increase the usage of a certain feature that is tied to?increased upgrade potential (because AI will be able to easily calculate correlations between different feature usage, and the likelihood of an upgrade?for a specific user).?

And of course - the tool will adapt its communication (tone of voice, conversational style) to the particular users' preferences based on their segment, or even mood (if it?can?read it from the eye movements ???).?

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3. Continuous onboarding &?Product Adoption?

I don't know a single tool that effectively introduces me to features I'm?not using?yet, not just the new features (and not just during the product launch!).?

The ones I'm not using but (based on what they know about me) that I could benefit from using, and that would WOW me and bring me so much value I'd be running with my wallet to that upgrade button...??

Again, you see how AI could help with that: knowing *everything* about me (a tad creepy, I know) - which features I've already used, which not, and which are most likely to?delight me??- and which?are most likely to make me upgrade -?and?when?I should see them (based on hundreds of events performed by?similar users before) - it could concoct the perfect responsive user experience for me, pointing me to new features and?driving me towards success faster than ever.?

4. Instant feedback & automated support?

Finally - the obvious. AI will let you automate your customer support, with a live-chat trained not only on your help resources, but also -?actual usage data.?Because you will never predict all the possible ways your users will mess with your tool and put that in your help docs.

An AI onboarding assistant will also let your users query all your help docs, knowledge base, video tutorials, and whatever resources you may have - in real time - and even?dynamically generate relevant walkthroughs based on the query!?

Just imagine our Resource Center powered by this???

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Product Tours are Dead????This time, I mean it.?

Remember that old post I wrote about why "Everyone hates product tours?" - well, good news - AI will finally kill them.?

Lusine is hosting the funeral soon?- hope you can make it and see how you can replace those product tours with a more effective solution already!?

Let me know how you think AI will transform your products' user experience!?

See you next week!