Chart of the Day: The best ad-supporting player
Read today’s edition of Insider Intelligence’s “Chart of the Day” newsletter, and?join?our fastest-growing community of readers. Each morning we deliver a chart packed with data and key statistics covering today’s most disruptive industries.
How free-with-ads streaming platforms stack up
The Roku Channel takes first place in value among free ad-supported TV services. Among US users of these services,?84%?said it provides excellent or good value. The CBS app holds the No. 2 spot, cited by?80%.
Beyond the chart:?The ad-supported tiers of subscription services are seen as even better value for money. Discovery+ leads the category, with?87%?of US ad-supported subscribers giving its plan an excellent or good value rating. Meanwhile,?84%?did so for?HBO Max?With Ads, and?81%?for?Paramount+?Essential.
Want more media and marketing insights delivered daily to your inbox? Sign up for Insider Intelligence’s “Chart of the Day” newsletter for the latest.