Charitable Giving by Affluent Households
A collaboration between Bank of America and the Indiana University Lilly Family School of Philanthropy
The 2023 Bank of America Study of Philanthropy examines the giving patterns, priorities, and attitudes of affluent U.S. households for the year 2022. This study is the ninth in a series of biennial studies researched and written by the Indiana University Lilly Family School of Philanthropy in partnership with Bank of America. All these studies provide valuable information about affluent giving across multiple dimensions that can be used by nonprofit governing boards and professionals, charitable advisors, donors, and others interested in philanthropy and the nonprofit sector.?
To inform longitudinal tracking of affluent philanthropic activity, many areas analyzed in this study build on those examined in the previous studies in this series: giving patterns; perceptions; motivations; decision-making; strategies; values; traditions; volunteering; donors’ contributions to political candidates, campaigns, and committees; perspectives on ways to achieve social impact; and demographic dimensions. In addition, the current study presents new areas of research to gain a broader understanding of the giving patterns of America’s affluent households. Some of the newer research themes include a special section on organizational outreach to affluent households, donors’ contributions to affinity groups and racial justice issues, and affluent households’ conscious consumerism.