Chapter 24, vs 2 - For Clarity

Dear #CorporateCreative,

It is commonplace for people to consider us scatterbrained and in all honesty, we do tend to be a lot of the time. But what do we gain from it? NOTHING.

Ever heard of organised chaos? Yeah, that's us.

It is in our nature so what I have learnt is

1. Concede: Alone, I cannot do much.
2. Delegate: Since I'm unable to rein in all my thoughts and ideas into a cohesive whole, I'll have someone do it for me.
3. Hire: Can I pay you to harness my thoughts into a cohesive whole while I just keep thinking?

The beauty of this is the instant peace that comes with it.

Working in a leadership position means you have a team of people to delegate to but I have discovered that delegation on its own, is a skill that has to be learned.

Being a creative entrepreneur, on the other hand, there is no one to delegate to (unless of course, some starry-eyed youngster decides to follow you around and hang onto your every word). The only other option is to hire someone.

So I decided to hire someone on January 1, 2023.

Not the first person I ever hired, but the first person I'm hiring to pay from my pocket. Makes being an entrepreneur realer than ever yeah?

While scary, it immediately made me see the potential of the brand portfolios I had created and nurtured all this while.

This single act gave me peace as I immediately knew what I had to do next to consolidate.

The whole point of this letter is to help you understand how important it is to take things off you and give them to someone else.

It is freeing! It frees your mind, frees your time and frees your space.

Give it a try sometime....uhm, maybe not now if you are just starting your Corporate Creative journey, but it is something you should aspire to.

Yours Sincerely,

#BarbaraO