The Changing Landscape of Workplace Social Events in the UK

In a recent shift, fewer UK employees are interested in alcohol-focused workplace social events, suggesting a departure from the long-held tradition of boozy office gatherings.

According to a new study by Compass and data firm Mintel, only 24% of UK workers prefer alcohol at these events. Instead, employees are gravitating toward activity-based gatherings that foster interaction without the need for drinks. This changing preference comes when younger generations are increasingly inclined towards wellness and inclusivity, a trend underscored by a notable rise in the demand for non-alcoholic beverages and activity-oriented gatherings.

Why Workers Are Opting Out of Alcohol at Events

The survey of 30,000 workers across 21 countries found that only half of UK employees attend social events outside work hours, often due to family obligations, travel time, and other personal commitments. As hybrid work becomes more common, the time available for after-hours gatherings is limited. Non-traditional team-building activities, like games and social events during work hours, have become more popular, helping workers feel included and motivated to participate.

Alcohol-Free Options on the Rise

The demand for non-alcoholic options is rapidly increasing. Notably, venues like Convene report that requests for mocktails and non-alcoholic bars have doubled in the past year. UK companies are responding by shifting social events to earlier times and incorporating more inclusive options, such as games and immersive activities. Even major players in the UK hospitality sector, including Compass, are increasingly emphasising "social activities engagement," which pairs team-building with experiences like cooking demonstrations or meeting with prominent chefs.

A Cultural Shift in Workplace Socializing

This shift isn’t just about abstaining from alcohol; it reflects a broader move toward "competitive socializing." Social spaces across the UK are seeing a surge in demand for game-based team-building events like mini-football and other interactive options. This trend could transform how companies foster team culture in the age of hybrid work, where in-person time with colleagues is more limited. Nearly half of hybrid workers said they would be more likely to visit the office if they had more opportunities to engage in social activities with colleagues.

As younger, health-conscious generations join the workforce, UK workplaces are transforming how they approach social events. Activity-based, inclusive gatherings now hold more appeal than the traditional after-hours office party, a shift that can also strengthen team bonds and enhance employee morale in meaningful ways. Adapting to these evolving preferences is key for businesses looking to keep employees engaged and motivated.