Change Is Hard - Get On The Bus - Don't Get Run Over By It.

We're Hiring. Click Here & Begin To Truly Be Your Customer's Partner And Be More Than an Employee

The world is changing very quickly. Let's talk if you share our values, truly want to help your customers navigate this change, and share our strategic view.

But first, a story. In 1993, Jack Fuller, the Publisher Of The Chicago Tribune, kept calling me up to his office.

He said we had spoken once before at a meeting, and he wanted to get some advice. The first two meetings with him were circular "Who's on first" meetings. The second meeting became clearer when he asked me, "Who would I recommend he hire as his VP of Marketing and Strategy?" I told him I would go outside and hire someone with strategy and change consulting experience from McKinsey or BCG.

By the third meeting, Jack was getting irritated with me and finally said, "Why don't you want the job?" I was dumbfounded by this and said something like, "Jack, you don't want me - I don't think the newspapers are going to be here in the same form in five years."

This irritated him even more, but then he started laughing. He said, "Well, I think you're wrong; I think the newspapers will be stronger than ever in five years, but what you just said is why I want to hire you."

And Jack backed up his word. We launched what became CareerBuilder.com in 1994 and Cars.com and Apartments.com in 1997.

By 2000ish, newspaper classified advertising $s started to run for the door. Mostly going to vertical channels like?CareerBuilder.com,?Cars.com, and?Apartments.com,?as well as their competitors.

It is 25-30 years later, and the vertical channels are at the end of their run.

Change is hard - get on the bus - don't get run over by it.

Job Title:?Digital Sales Manager

Truly Be Your Customer's Partner And Be More Than an Employee

We are a rapidly growing, profitable, venture-backed automotive media and technology company. The automotive digital space is on the brink of a major transformation driven by:

VIN-specific, dealer-direct-to-consumer marketing

Artificial intelligence tools

Emerging marketplaces, platforms, and media environments

Over?$8 billion?in franchise auto dealer spending will shift in the next three to five years, presenting unprecedented opportunities. You don't have to take our word for it; look at the public?filings of current industry leaders.?

Cars Commerce Form 10K, February 22, 2024, Risk Factors 1A - "... internet search engines, or new technologies, such as artificial intelligence platforms, could provide automobile dealer and pricing information directly in search results."

CarGurus.com Form 10K, February 26, 2024, Risk Factors 1A? "… those that provide dealer and vehicle pricing and other information directly in search results … could also adversely impact traffic to our websites and the number of leads that we are able to send to our dealers."

We are not tied to a media channel or brand. Instead, we partner directly with dealers to optimize VIN-level digital marketing performance, ROI, and continuous improvement.

Why Join Us?

As a?Digital Sales Manager, you will:

Act as a?true, high-integrity?partner and consultant?to auto dealers, guiding them through this rapidly changing landscape; your objective is to optimize the dealer's digital marketing -?not push any specific brand or solution.

Help clients?build, navigate, and optimize VIN-specific, dealer-direct-to-consumer marketing?on platforms like?Google and Meta?as established players move even more to dealer-direct-to-consumer models. This will be in response to consumers increasingly adopting?emerging direct-to-consumer platforms such as ChatGPT, Perplexity, Apple, Amazon, and Walmart—and dealer marketing investments will need to follow.

Be?rewarded for bringing or building a book of business?in the $1M - $3M range. Competitive compensation includes equity with a projected exit value of?$500K - $1.5M.

Build teams and help lead the transformation.

We want to hear from you if you share our values and are excited to lead this digital transformation.

Autotrader US CarGurus Cars Commerce Edmunds Kelley Blue Book TrueCar, Inc.