Challenges to Successful Funding
Karl Dakin
I help you overcome challenges to raising capital. Take advantage of my Motivated Money Method to identify those investor candidates that are most likely to invest. Top expert in fundraising.
As I am completing preparations for my workshop tomorrow, I am taking a moment to think about all of the challenges that face a small business in raising funding. Tomorrow’s workshop has identified what I believe are the top four challenges:
1.???? Identification of the best investor candidates
2.???? Crafting investment offers that incentivize the best investor candidates to invest
3.???? Telling the story of a small business from the perspective of the best investor candidate
4.???? Conducting a capital campaign that will place the investment offer and the small business/investor candidate story effectively and efficiently in front of the best investor candidates
?There are many more challenges facing small businesses in raising funding. Some of these challenges are included in the list above. Some are common to some, but not all small businesses. Others may be the result of the type of investment offer, the type of capital campaign, or issues within the capital marketplace.
?I am completing the authorship of a new book titled Overcoming the Top Ten Challenges to Startup Funding. The challenges listed above are included in the Top Ten but are described in the words of entrepreneurs as they have been stated to me:
·?????? Challenge #1: I’m winging it
·?????? Challenge #2: I don’t know any investors
·?????? Challenge #3: I keep getting turned down
·?????? Challenge #4: No one believes me
·?????? Challenge #5: I seem invisible
·?????? Challenge #6: I do not know how to raise capital
·?????? Challenge #7: I do not understand capital
·?????? Challenge #8: I do not have any money
·?????? Challenge #9: My plate is full
·?????? Challenge #10: I have competition?
?The two lists do not match exactly primarily because of the stated 'Challenge #6: I do not know how to raise capital.' By and large, entrepreneurs lack an understanding of how best to raise capital. This is in part due to a lack of good available educational programs, myths about how to raise capital that are amplified by the media and people advancing their own agendas, and the tendency of entrepreneurs to try to figure it out while trying to do it themselves.
?Since the only thing that matters is results, raising capital successfully is dependent upon seeking funding from those investor candidates who are most likely to invest. Knowing who is most interested and the source of their interest enables crafting offers that match those interests. These offers need to be stated in a way that explains to an investor candidate that making an investment will aid the investor candidate in achieving their mission, goals, and milestones. All of these activities should be organized with a capital campaign plan that spells out each task, metrics, and accountability.
?There is no simple solution to matching a unique business with a unique investor candidate. Every capital strategy and campaign plan must be personalized to the match – inclusive of both the small business and the best investor candidates.
?Motivated Money Half-Day Workshop [TOMORROW - LAST DATE TO REGISTER]
?Subscribers to the Instant Funding Newsletter are invited to attend a half-day workshop where I will present my Motivated Money Method to raise capital. I have five seats at a great discount of 60% ($300) discount from the standard $500 price. Use the discount code: db5
?Thursday, February 29 -? 9 am to 1 pm MST - Zoom Online
?The workshop will instruct on the Motivated Money Method of raising capital that targets investor candidates who are 'most motivated' to provide needed capital. Attendees will receive a workbook, templates, and a video recording of the workshop. A single organization may have up to three representatives may participate for a single registration fee.
Successful Funding
?Arlen Meyers was my guest on the sixth Successful Funding show yesterday. Arlen, a physician, educator, and advocate for entrepreneurship, was the founder of the Society of Physician Entrepreneurs. https://sopenet.org/ We talked about the challenges of becoming a physician entrepreneur, which spans a wide range of issues from higher education, funding, and public policy that is focused on ‘sick care’ and not on healthcare. Arlen concluded the greatest investment that anyone may make in improving our healthcare system is to cast a ballot in each and every election.
You may view all of the Successful Funding shows in my Posts on my LinkedIn profile at: https://www.dhirubhai.net/in/karldakin/
领英推荐
?The Successful Funding show on my LinkedIn profile will repeat weekly at 8 am MST on Tuesdays. You may register to attend by going on LinkedIn, searching for Events, clicking on the Events button, searching for Successful Funding, and then clicking on the Attend button. You should receive an email with a link to save to your calendar. You can also click on the Share button and obtain the URL link to the show to put it in your calendar.
?Superpowers for Good
?I had the pleasure of being interviewed by Devin Thorpe on his SuperPowers for Good show that is affiliated with the Impact Cherub Club and SuperCrowd. We talked about impact investing, investing in small businesses as a wealth-building method, and access to capital through investment crowdfunding. Devin advocates supporting small businesses through Reg CF crowdfunding and strongly believes that systematic investment ($100/month) in small businesses will build wealth at a rate comparable with more common investments in Wall Street or real estate.
The show may be viewed at the following link:
?Don Cohen
?I was a guest on Don Cohen’s show a week ago. The other guest was Russ Hedge who is an expert on LinkedIn, in building crowds and obtaining sponsorships. We had an interesting conversation on the importance of relationships as assets and the need to build a community.
?I have engaged Don to mentor me on using LinkedIn to build my brand and community. He offers services at different levels based on the needs of the individual. Yesterday, after three months, I stepped up my program to a higher level as I see the benefits of his mentorship.
Founded in FOCO
?I will be presenting a workshop on the topic of What is Your Funding Potential? on March 8 from 11:00 am to 12:30 pm in Fort Collins, Colorado at the Founded in FOCO event.
?The five-day event offers 100+ sessions with 100+ local experts to help you?spark innovative ideas,?learn from peers, and?build relationships.
?SuperCrowd 2024
?I will be co-hosting the SuperCrowd 2024 event: “The Impact Crowdfunding Event of the Year” that will be held April 17th and 18th online.
?Subscribe
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Karl Dakin, the Capital Coach
Dakin Capital LLC
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I help you overcome challenges to raising capital. Take advantage of my Motivated Money Method to identify those investor candidates that are most likely to invest. Top expert in fundraising.
8 个月If your challenge in raising funding is not identified in this post, please let me know by commenting.