Challenger
Vic Sithasanan
C-suite digital leader · Proven results & impact · Startups, scale-ups & turnarounds · Design & innovation geek
The attraction of being a challenger. The little guy in a fight. The awkward one in a race. The one with the most determination to win. To beat the big guy, the popular guy, the one with all the moves. To rub the win in their faces. Oh yeah! What an awesome feeling.
When you believe you are the challenger in a fight, you suddenly have so much to prove. You’ll train twice as hard and run twice as far.
A challenger culture brings people together, motivates and inspires them and gets them to think about how to win. This in turn makes them more agile and innovative. It will make them stay in the ring the longest and throw the last punch.
When you start or turnaround a business, you’re automatically a challenger in a crowded marketplace full of the established, the great, and the award winners. All the ones you dream about beating. But being a challenger is a mindset and not about the size of the company. You never need to stop wanting to win.
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Generally Managing GrowthOps, amongst other things
9 年It's not enough to have a 'challenger' attitude, you have to be a smart challenger. A scrappy fighter will still loose a fight. (Pacquiao?..) It reminds me of the expression "keep your eye on the prize", which is a misleading statement. Your eyes shouldn't be on the prize at all. Being a smart challenger means keeping one eye on the present (your customers and business) and the other on the future. The knock-out punch will land itself somewhere inbetween.