CGI Models and The Future of The Fashion Industry
Fad Or Fixture: How Relevant Are CGI Models To The Fashion And Beauty Industries?
The question is, do CGI models hold true value for such businesses, or is this just a fad? Is such a move merely about gaining from some of the hype such models currently present? Or can it in fact drive ROI for the brands making use of them long term?
Following on from the Fashion shows in NYLON I spoke with CGTN's Rachelle Akuffo about growing popularity of CGI models. Here’s the link.
Here's to the only constant in life = style!
Managing Partner, CBX
5 年Just because you can doesn’t mean you should. A young designer once begged of my business partner and I, when concepting a new web site, ‘...to please use restraint.’ He was right then. It holds true now. We are in a time when noise prevails; instagrammable moments are pervaded by stunts and color and claims and over the top antics (and a few real moments, granted, duplicative as they may be). There is a time and a place... Engagement is no substitute for Connection.