CES - Know Before You Go

This week kicks off with CES in Las Vegas. This will be my first time at the show and I am excited to rack up my steps and check out all the different exhibits. Amazon Ads will be present with a few exhibits to check out. Will you be in town? If so, let me know in the comments below. Look for an event recap next week.

First, the Basics:

When: Jan 5 - 7

Where: Las Vegas, NV

The CES Conference has hubs throughout Las Vegas. Amazon Ads will be at the Aria Hotel. 亚马逊 will also have an experience at the Venetian Resort Ballroom and the Amazon for Automotive Exhibit will be at the Las Vegas Convention Center. Make sure to check out all three locations.

Badge pick up - You can pick up your badge starting January 3 at various locations. I recommend, if the line isn’t too long, you get your badge at the Harry Reid International Airport T1 & T3 (7am - Midnight). Starting Thursday, you can also get your badge at the Aria, Venetian or Convention Center.

Remember you will need a government issued id and your registration to get your badge.

Transportation - CES will have a bus service that is running routes to the major CES hotels. You can find out more here.

Let’s Start With The FUN | Amazon After Dark

Amazon After Dark with DJ Snoopadelic will take place on January 5 at 9 PM PT. This event is SOLD OUT! Please arrive at the Aria Hotel, Jewel Nightclub with a valid ID and your virtual concert ticket. You must be at least 21 years old to attend this event.

TIP: This is a hot ticket, show up early to ensure you get in before the show starts.

TIP: Next time I give you a heads up you should book your tickets!

Presentations — January 5

CES isn't really a conference, it more of an exhibition but Amazon will have a few presentations that you can join. Seating is limited so arrive early if you are interested in attending.

C Space Storyteller Session* | 10 AM PT — How media sustainability is shaping the future of advertising

• ARIA Hotel East Convention Center, C Space Storyteller Stage
• A conversation between Amazon Ads ( Amy Armstrong ) and 群邑 ( Kirk McDonald ) to dive into the why, how, and what’s next with media sustainability for advertisers of all sizes.

Re-framing the narrative* | 3 PM - 3:40 PM PT — The evolution of the Chief Diversity Officer

• Las Vegas Convention Center, Grand Lobby CTA Stage
• Hear from Chief Diversity Officers, including Amazon’s Latasha Gillespie , as they discuss how they have shaped company-wide diversity and inclusion strategies to advance workforce equity. Learn how their roles have recently shifted with a greater emphasis on action.

Where to Find Amazon (Jan 5 - 7)

Amazon Ads Connections Hub | 9 AM - 5 PM PT

• ARIA Hotel East Convention Center, Level 2, Mariposa Rooms 2 and 3
• Stop by for a snack and tour of our experiential lounge to see all our signature demos including Streaming TV Ads in Amazon DSP, virtual product placement (beta), and Amazon Marketing Cloud

Amazon Experience Area Exhibit | 8 AM - 5 PM PT

• Venetian Resort Las Vegas, Venetian Ballroom G/H
• Visit the Amazon Experience Area at the Venetian Ballroom G/H to discover how ambient intelligence unlocks more freedom, more convenience and more possibilities for people at home, at work and on the go. Learn how you can break free from your screens, and use technology to be more present with your loved ones in the real world.

Amazon for Automotive Exhibit | 8 AM - 5 PM PT

• Las Vegas Convention Center, West Hall, Booth #4001
• Alexa Auto and AWS are taking our latest Smart Vehicle offering to the Las Vegas Convention Center. Check out the space to learn about all the ways Alexa is making your driving experience smarter and easier than ever.

Meet with Amazon Ads

Amazon Ads Meetings Hub* | BY APPOINTMENT ONLY

• ARIA Hotel East Convention Center, Level 2, Mariposa Room 8
• If you are a partner and would like a meeting, send me a DM. Otherwise, contact your sales rep or email [email protected] to schedule a meeting and discover how our insights and products can help your brand achieve more with less.

Pro Tips

1. A CES badge is required to enter all Amazon Ads experiences.
2. If you have a meeting scheduled with an Amazon Ads sales team member, please check in at the Amazon Ads Meetings Hub.
3. Dress code is business-casual. Its expected to be cold in Vegas, dress appropriately.