CEOs expect to grow back better. It’s time to be bold.

CEOs expect to grow back better. It’s time to be bold.

Optimism is on the rise. PwC’s 24th CEO Survey revealed that 70% of Australia’s CEOs anticipate an improvement in global economic growth this year, a record increase from 11%. Eighty-eight per cent also expect an increase in revenue growth over the next 12 months. 

Looking longer term, 92% of local CEOs express confidence in revenue growth for the next three-year period and 88% of global CEOs agree. This rebound is unsurprising considering the international recognition Australia has received for its handling of COVID-19 and an underlying sentiment that the economic impact will unlikely worsen. 

There has been a surge in Australia’s CEOs looking to mergers and acquisitions (M&A) as a path to business growth (63% in 2021, up from 34% last year). The drivers for this are many and varied. As government support ends for many distressed companies, corporate leaders will be eyeing potential acquisitions. Others may seek to pivot the nature of their businesses, buy in related markets, or purchase complementary businesses that add to their technology or logistics capability. 

The majority of Australia’s CEOs (84%) also point to organic growth as a driver of organisational progress in 2021. Given the prevailing economic climate, this may involve business process innovation rather than radical technology innovation. 

It’s clear that now is the time for CEOs to seize the initiative and prepare the ground for economic growth. It’s encouraging that many have signalled their intent to pursue M&A but business leaders must be bold in other ways too. With low interest rates and government incentives on the table, business leaders must back up their confidence with investment to cultivate growth.

Together, let’s take these steps towards positive change: 

  • Invest in capital and innovation to ride the post-pandemic growth wave 
  • Take advantage of historically low interest rates and a relatively high Australian dollar to consider offshore investments in supply chains 
  • Use the challenge of trade tensions to explore new markets with partners and consumers 
  • Work with governments to assist in shaping their post-pandemic growth agenda


To read more about this topic and the CEO Survey findings visit here.

Building resilience: from reactive to proactive explores the actions business leaders should take in 2021 to explore what can be done differently to protect organisations against ongoing disruptions.

The five themes we’re exploring include: 

  • Growth - To achieve sustainable growth, Australia’s CEOs must carefully cultivate their businesses 
  • Workforce - Australia’s CEOs expect growth but need clear workforce strategies to achieve it
  • Technology and Cyber - Australia’s ECOs concerned over cyber threats and changing consumer behaviour
  • Climate Change - Australia’s CEOs set to take more action on climate and ESG - but there’s no room for complacency
  • Risk and COVID-19 - Risk management lessons from COVID-19 can steer Australia towards prosperity 

要查看或添加评论,请登录

Jeremy Thorpe的更多文章

  • Farewell PwC

    Farewell PwC

    The time has come. After nearly 17 years at PwC, it is time to move on.

    170 条评论
  • Can the ACCC Justify the Mandatory Pre-merger Notification ‘Tax’?

    Can the ACCC Justify the Mandatory Pre-merger Notification ‘Tax’?

    What comes around goes around. Early in my career I was employed by the Office of Regulation Review (ORR) at the…

    2 条评论
  • What might Australia’s economic status be in 2060?

    What might Australia’s economic status be in 2060?

    Key Findings Projections of economic activity through to 2060 for 48 countries that comprise approximately 80% of the…

  • Time for fewer democracy sausages

    Time for fewer democracy sausages

    It’s not often you’ll find economists arguing for fewer sausages - especially those, like me, with a penchant for a…

    3 条评论
  • The Renovation Budget

    The Renovation Budget

    This is a renovation budget, not a new build budget. The improved economic environment means that the Government is in…

    4 条评论
  • Embrace the 'losers'

    Embrace the 'losers'

    With the Federal Budget fast approaching, coupled with the public's perception that low interest rates and the COVID-19…

    6 条评论
  • Budget repair? Can the Government have its cake and eat it too?

    Budget repair? Can the Government have its cake and eat it too?

    On the 11th of May, Treasurer Josh Frydenberg will hand down the next Federal Budget. Prior to the COVID-19 pandemic…

  • It’s time to embrace the ‘circular economy’

    It’s time to embrace the ‘circular economy’

    As the world emerges from the COVID-19 pandemic we face the challenge of finding our ‘next normal’. This is both a…

    5 条评论
  • Payroll Tax: busting myths and fixing the system

    Payroll Tax: busting myths and fixing the system

    PwC Australia believes state taxes provide some of the greatest opportunities for reform. However, common…

    2 条评论
  • State tax reform … just not as we might have expected

    State tax reform … just not as we might have expected

    Comprehensive? ?tax? ?reform? ?has? ?been? ?one? ?of? ?those? ?reform? ?areas? ?that? ?has? ?shown? ?little?…

    1 条评论

社区洞察

其他会员也浏览了