CelebExperts to Invest in Five Brands, Waives Retainer for Influencer Marketing Campaigns
CelebExperts, a company specializing in celebrity endorsements and influencer marketing, is offering a new program to help brands with limited budgets succeed. The program will provide expertise and resources to create successful influencer campaigns for five chosen brands, with a focus on categories such as food, nutrition, plant-based products, healthy living, and outdoor living. The program aims to assist startups and emerging brands new to influencer marketing by avoiding the pitfalls of failure and moving towards commission-based models.
The influencer marketing industry has seen an influx of companies offering high retainers with little to no results. As a result, CelebExperts, run by industry experts Evan Morgenstein and Christina Brennan, is offering a program to assist brands in succeeding with influencer marketing, despite their limited budgets. The program will provide brands with the opportunity to work with experts who have created wildly successful influencer campaigns and avoid the common pitfalls of failure.
The goal of this program is to help startups and emerging brands understand the importance of commission-based models versus the high retainers often offered in the industry. This investment in influencer marketing campaigns will be reviewed on a brand-by-brand basis, with a minimum spend required to qualify. By offering this program, CelebExperts hopes to increase the success of brands with great products but limited budgets and help them avoid the common pitfalls of influencer marketing.
This program offers a unique opportunity for startups and emerging brands to succeed in the highly competitive world of influencer marketing, which can often be daunting for those with limited budgets. With the guidance of industry experts, brands can create successful influencer campaigns and see a return on investment without the burden of high retainers. By investing in commission-based models, brands can also ensure that they are only paying for successful campaigns, making influencer marketing a more feasible option for startups and emerging brands.
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