CCC #5

Welcome to CCC #5. Our last marketing content roundup of the year!

Juicy content in this edition:

Email: Browse abandonment emails offer a 1% conversion rate

Digital: How to split test for improvement across all your digital channels

Social Media: How to get started - for SMEs and smaller marketing depts?

Prefer content via email? Sign up here.

#1: You know all about cart abandonment emails - but what about browse abandonment? With a near 1% conversion rate compared to 0.1% for regular emails, they're worth knowing about. This guide covers strategy, do's and don'ts and gives practical examples.

15 minute read.

#2: A really useful step-by-step guide on split testing for email, social, website & PPC; including goals, tools, steps, measurements and resources. You know you should do more of it, so here's a framework to help you make it happen.

10 minute read.

#3: This one's for small business owners or single-person marketing departments. Our own social media marketing gurus, Maisie & Charlotte, hosted a webinar for those looking to get started in social media. It covers everything from identifying business goals to choosing and setting up the right platforms.

60 minute watch.

And that's the roundup! See you next year ??