CASE STUDY
Investment Platform Finstore by Vebtech
In 2019, the Belarusian IT company Vebtech launched the FINSTORE project. The key idea is to provide businesses with access to financing, and investors the opportunity to safely receive passive income. Over the course of 4 years, the project helped attract $149 million, becoming the only successful case of its kind in Belarus and the EAEU.
Product Concept
Finstore is based on the concept of asset tokenization, allowing investors to directly invest in corporate bonds and other assets online, while enabling companies to quickly and inexpensively raise additional funding. This includes tokenizing corporate bonds and rights to real assets.
The distinguishing feature of the solution is the "one-stop shop" principle - individuals have the ability to buy, sell, and redeem corporate tokens on the platform without intermediaries. At the time of launch, a model was chosen where tokens represent the equivalent of a digital bond and provide companies with one of the ways to raise funds. Token sales are exempt from taxation according to Belarusian legislation.
Vebtech-developed user journey minimizes bureaucratic procedures, simplifies, speeds up, and reduces the cost of attracting investments for issuers, while also complying with legislative requirements, providing investors with a safe and simple investment method.
Results
More than 15,000 investors have been attracted to use the platform, with over 80 companies placing? token issuances. Finstore has become a financing search tool for several large enterprises, such as LLC "Foreign Economic Leasing Company", OJSC "BELAZ", State Enterprise "Belarusian Railway", and others.
In 2023, the first issuance of a Russian company was released - LLC "Inko-Energo", and towards the end of 2023, the largest placement on the platform to date occurred - an issuance from the Russian investment holding "Atalaya" for $40 million USD.
Vebtech offers сomprehensive software solutions to optimize the funding process:
To arrange a strategic meeting and obtain more detailed information, please contact Vebtech Head of Digital Transformation Consulting.
Contacts
Valery Kozhirnov?