Case Study: 21% of all orders came from personalized product recommendations
As spring is in full-blown season, so is the intense activity here at Aqurate. This month we worked on an informative case study with our customer, Librex, as well as developed a new integration with the VTEX platform.
Librex is an online bookstore, whose story began in the summer of 2010. Nearly 14 years later, Librex does more than just sell books. In 2016, the main business was joined by a book editing component, further diversifying their offerings, and solidifying their position in the market. The company had a 1.5 million euro turnover in 2021, and now the website has 120K visits monthly.
Librex decided to stay ahead of competitors by implementing AI-driven personalization tools.
The company’s objective was to increase its personalization efforts, by offering a tailored shopping experience and increasing the discovery of products relevant to the users’ preferences.
At the end of the trial, the results showed that 21% of all orders placed came from recommendation widgets displayed by Aqurate, while the revenue generated accounted for 9%.
Launched: New integration with VTEX
We are happy to have launched our newest integration with the VTEX platform, developed by our partner – Iviteb!
As a VTEX customer, you will benefit from a 10% discount for the first 3 months* of using Aqurate Personalize, plus a 30-day free trial if you activate this service until 15.05.2024!
*this discount cannot be combined with other offers or discounts
As always, we hope that you enjoyed your virtual coffee with us and that this information can be useful for you and your online shop!
Until next time,
Maria from Aqurate