Carrefour Teams Up With Netflix To Test New Subscription Programme
ESM - European Supermarket Magazine
The industry magazine for C-suite executives and procurement managers working in the European grocery retail sector.
Carrefour has partnered with Netflix on a new Carrefour Plus subscription programme for customers in the Rouen and Bordeaux areas in France. The pilot will see the French retailer offering a 10% reduction on all own-brand products, as well as a Netflix Standard subscription with advertising for €5.99 per month, without a long-term commitment. This is the first time that Netflix has partnered with a major retailer to offer a subscription, the streaming service noted. Residents of the Rouen and Bordeaux urban areas can subscribe to the Carrefour Plus programme on the Carrefour.fr website, or in one of the 108 participating stores.
Market leader E.Leclerc was the standout performer in the French grocery market in December, seeing a 1.4% increase in value share in the month, Kantar has said – the tenth consecutive month in which the group has seen an increase of 1% or more. E.Leclerc accounted for 24.2% of spend in France in the P13 period, covering the four weeks to 24 December, with Kantar also noting that customer numbers are up 'significantly', and the retailer now has more loyal shoppers. Online sales accounted for 36% of the growth of E.Leclerc in December, it added.
UK retailer Marks & Spencer plans to invest ￡30 million (€35.1 million) in brick-and-mortar stores across Scotland. The project will see the launch of more than five new Marks & Spencer stores, as well as the expansion of existing outlets over the next 18 months, the company added. Describing the move as the company's "biggest ever investment" in Scotland, Sacha Berendji, M&S operations director, added that the initiative will transform the shopping experience for customers in Aberdeen, Largs, Dundee, and Linlithgow and create new jobs across the country.
British food delivery company Deliveroo said its 2023 earnings would be slightly ahead of the ￡60 million (€69.94 million) to ￡80 million (€93.25 million) it had guided, while the total value of orders on its platform had risen by 3%, in line with its forecasts. Founder and chief executive Will Shu said that the company delivered a good performance in the UK and Ireland in the fourth quarter, and its international business returned to growth. "I'm really proud of the team's execution in Q4, including launching our retail offering," he said. "We delivered a good performance in UKI and saw International return to GTV growth, with encouraging trends in several markets."
UK retailer Asda has announced it has received its first external assessment of its ESG strategy, from Sustainable Fitch. The retailer received an entity rating of 3 (where 1 is excellent and 5 is poor) from the ratings agency, with Sustainable Fitch noting ‘Asda’s progressive effort to integrate ESG considerations into its business strategy’, adding that it has a 'solid foundation' from which to progress. “We know that the ESG credentials of businesses are increasingly important to investors and customers alike, and improving the transparency around how we are progressing our ESG targets is a key aim for the business," commented Micheal Gleeson, chief financial officer at Asda.
Most read by subscribers this week:
领英推荐
Reader feedback:
We're always on look-out for comments and feedback, so please join the conversation.
As always, feel free to comment below or write to us at [email protected].
The latest issue of our magazine is out now
In our November/December edition, we delve into the ESG challenges for retailers and consumer goods firms in our annual Sustainability report; we catch up with EMD managing director Philippe Gruyters; we examine the secrets of Ukrainian supermarket design; and we meet the inspiring chief executive of LEAD Network, Allyson Zimmermann.
Enjoyed this newsletter?
Sign up for our free weekly newsletter, Retail Digest.
Subscribe to?ESM: European Supermarket Magazine, and enjoy unlimited digital access for 30 days.