CarGurus Finalizes Strategic Acquisition of CarOffer
CarGurus has just wrapped up acquiring CarOffer a leading inventory trading platform. After acquiring 51% interest in CarOffer in January 2021, CarGurus has now purchased the remaining minority interest for $75 million. What's interesting here is CarGurus' acceleration to go all in on dealer-to-dealer and consumer-to-dealer transaction experience.
Think about it: CarGurus, already a big name in car listings, is now diving deep into transactional services. This is just the latest indication that the auto industry is changing rapidly and dealers too will need to up their game in digital retailing. The future is all about streamlining sales and making things easier for everyone involved. This acquisition is another clear signal that the digital retailing shift in car sales is now full throttle!
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