Capturing the Digital Opportunity – Together

I’m currently at Cisco Connect in Sao Paolo, Brazil, and I couldn’t wait to share details of the amazing visit I’m having with our partners here. First, I wanted to give a HUGE thank you to our Brazil partners for these key achievements in FY18 I shared:

• Delivering 100% Brazil sales
• 50% YoY security business growth
• Reaching 15% on recurring offers penetration
• 1,700+ partner individuals leveraging dCloud tools

Our partners in Brazil are doing what it takes to capture the digital opportunity before us! The digital evolution is happening now – fast and furious – with digital spending in Latin America reaching 40% of all IT spending by 2020.

I’ve joined Jordi Botifoll, SVP, LatAm, in a few partner meetings and we’ve shared a common message with our partners – it’s our goal to help you fuel and capture these opportunities. We can help you grow your business through our innovation, increase your profitability through our partner ecosystem and go to market strategy, and flex our muscles together through our enablement programs.

This year, half of the spending on technology worldwide will come from the IT budget, while the other half will come from the budgets of technology buyers outside of IT. Technology spending by line of business decision makers will overtake technology spending by the IT department next year. However, 59% of companies remain at a "digital impasse”.

We can help you take advantage of these circumstances.

Partner to Partner

Our growing ecosystem of independent software vendors (ISVs) and digital solution integrators (DSI) can give you an extra charge through their unique skills and capabilities to help you transform and capture bigger opportunities. Cisco has built an entire ecosystem of partners and we’re driving the connectivity between all partner types.

Today when we sell, we need to have a business outcomes point of view – and we do this when we work together with our ecosystem partner within these specific industries.

To meet our customers’ needs and simplify how we sell, we have moved away from selling one-off solutions to a more aligned, focused and scalable model with our partners and sales teams. These industry offers are targeted at getting outside of IT and helping our sellers and partners engage new buying centers with an outcome-based approach.

As I mentioned earlier, Brazil is driving their digital transformation with security, recurring offers and application development. We’re committed to helping you flex your muscle in these key areas. With Cisco’s innovation engine and your unique capabilities, we can win together and take our companies to even greater heights.

Reach out to your Cisco Partner Account Manager (PAM) so we can capitalize on these opportunities together.

Become a Cisco Partner.