CAPTURE: Inside McCann Worldgroup
A screencap from CAPTURE, our new Employer Brand Video for McCann Worldgroup

CAPTURE: Inside McCann Worldgroup

When I joined McCann last year and took over from the illustrious Robert Stone, I was tasked with creating a video tour around our space at Herbrand Street. Something digital, something engaging, and something we could share with incredible talent in the market to give them a unique insight into our space and culture. We came up with ? CAPTURE. ??

CAPTURE follows the popular YouTube format of “one second every day” – a format that is easily recreated no matter the size of our office's recruitment branding budgets. Shot over a number of months, we’ve edited the seconds together to follow the fast-paced, unpredictable, and very McCann Worldgroup experience we all see at Herbrand Street every day.

I'm so excited to launch this amazing exercise in McCann's employer brand! ?

See CAPTURE here: https://lnkd.in/daDWB-n

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