Canada Goose to Launch Sneakers, Nike Doubles Down on Running

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Canada Goose is launching sneakers and Nike is going all-in on running. Plus, we have the details on how Italian shoe company ACBC plans to conquer the US market.

Here's what you need to know:

Canada Goose Is Launching Sneakers as Next Step in Footwear Expansion

This month, Canada Goose will release its Glacier Trail sneaker, a look the luxury lifestyle label explained “meets the needs of the modern explorer.” It will debut in both a low-cut version as well as a high.

The release of sneakers, according to Canada Goose, is a natural progression for the company since announcing its debut in footwear with boots in September 2021.

Set to debut on July 18, the Canada Goose Glacier Trail Sneaker will retail for $450 and the Glacier Trail High will come with a $550 price tag. The looks will arrive online via Canadagoose.com, as well as Shopbop.com and Saksfifthavenue.com. They will also debut in select Canada Goose stores and with Saks Fifth Avenue.

Nike Is Angling for a Comeback in Running. Here’s How It Plans to Regain Momentum.

耐克 last week laid out a broad comeback plan for the increasingly competitive running category.

In recent years, the footwear giant has lost share to smaller, running-focused brands like Hoka, Brooks and On, all three of which have found success with their niche perfomance offerings. But after growing its running footwear business 10 percent in fiscal year 2023, Nike is angling for a bigger rebound in the crucial category.

“Running has been a competitive battlefield lately with more and more brands joining the market, and today, we’re more aligned and resourced to compete and win,” Nike CEO and president John Donahoe said in a Thursday call with analysts.

To get back to the top, Nike will need to focus on innovation and reaching the everyday runner, analysts said.

How Italian Shoe Company ACBC Plans to Conquer the US Market, Starting With an IPO

Italian footwear company?ACBC?is ready to conquer the U.S. market.

The firm, which specializes in designing and manufacturing responsibly-made shoes, is gearing up to file for an initial public offering, or IPO, on the New York Stock Exchange in the first part of 2024 as it sets its sights on increasing its influence in America.

Gio Giacobbe, co-founder and CEO of ACBC, told FN in an interview that while he is already working with a handful of American companies — like Capri Holdings — he’s ready to “export” ACBC’s methodologies to the United States.

“We are in a very strong position here in Europe and are working with all the major players in the industry,” Giacobbe said. “It’s time that we find a way to get more American companies to become part of our movement.”

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