Can paper be an answer?

Can paper be an answer?


WHAT IF you IGNORED the advice from 99% of marketers/influencers?

What if we stop autoresponder madness, a sphere of influence, and the traffic engine? What if instead, we focus on building relationships?

In fact, what if we over-invest in relationship building?

In the last 14 months, I have experimented with “going back to basics.” And from that experiment, I know that personal, human, simple things in marketing work the best.

Many of you might receive my fun mail out with Oksanatiser, tape measure or cake in the cup. If you haven’t dropped me a line and I will arrange it to be sent to you.

I love this Australia Post campaign with a message:

“if you really want to touch someone, send them a letter”. 

The joy of the handwritten card, the new book or my favourite: yearly magazine subscription.

What can you do to get in the hands of your clients and prospects? Something that is meaningful for them, useful and memorable.

Stay healthy and safe.

Oksana

PS: Looking for ideas? Feel free to get in touch

Ivana Katz

?? ?? ?????????? ???????????????? ???????? ?????????? ???????? ???????????????? ?? Wordpress website design for small business. ?? Responsive web design ?? Website audits

1 年

I appreciate you sharing your experiences and wisdom Oksana

回复
Priya Mishra

Public Speaker| Our Flagship event Global B2B Conference | Brand Architect | Solution Provider | Business Process Enthusiast

2 年

Oksana, thanks for sharing!

Rosemary Gillespie

Winning tenders and business awards for professional services firms and services businesses. Australia's most successful tender writing and award writing team. Professional proofreaders for government and ASX companies.

3 年

Oksana Koriakova I've been sending handwritten thank you cards to clients for 15 years once our work for them completes. They often comment on how nice it was to receive it. The simple things....

Matthew K. Benn

Manager @ Seadan Mt Waverley ? Wholesaler with Australia’s widest range across every category for every application of security installation (residential and commercial).

3 年

Nice one Oksana

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