Can the low user experience of the website affect SEO?
Nexevo Technologies
Web Design, Development, Mobile App & Digital Marketing Company in Bangalore, India
Do you feel like your website looks like a maze leaving visitors feeling lost and frustrated?
Struggling between SEO and Google ranking? Don’t worry, We have a solution for you!
In this article, let’s discuss how the low user experience affects website SEO.
Point 1: Who does Google like the most?
Let me explain with a small example
Let's assume, A school Teacher always likes cool students. That student will be the teacher’s favorite one and always rewards that student with a star.
Same as Google loves website which has high user experience. The user experience impresses visitors to stay long on your website, and Google rewards your website with a better ranking.
Point 2: When People Leave Your Site Too Soon
Just Imagine, You go to a party and leave the party soon. Just think what would be the reason, you left the party soon
Maybe the snacks or food served is not good, or maybe the person who you expected didn’t come, or maybe the party is not as you expected
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?Same as that, when people visit your website leave immediately because they missed something they were expecting. For instance, let's say maybe the content is not up to their expectation or maybe they experience a bad user experience, or maybe due to slow page speed.
So Google thinks that your site isn’t good and then it lowers your site in the search results.
?Point 3: Speed Matters
Have you ever waited for a website to load? The answer always is NO, isn’t it? It's not fun to wait for a website to load slowly, right?
Google likes fast-loading and performing websites, If your site takes too long to load, then Google doesn't like it.
So remember to keep your website super speedy
Point 4: How UX and SEO Work Together
Think, User experience and search engine ranking are good friends. When you give people a good experience, Google will notice your website and will help you rank your site in a better position
Conclusion:
So, does a bad website experience mess with SEO? Yes, it does! It's like trying to ride a bike with a flat tire. But don't worry! With a little work on your website's user experience, you can make Google happy and boost your search engine ranking.