Can the Intel Ship Remain Afloat after 4 missed Strategic Inflection Points. Let's Explore the Possibilities.
Jeff Morrison
Financial Cultural Operational and Technical Consultant - Alpha Sense Financial Consulting
Intel’s last decade is like the story of a big, powerful ship that should’ve been the envy of the seas but somehow kept missing the mark. With a top-notch crew, all the fancy maps, and enough resources to rule the waters, it consistently got stuck in the shallows while its rivals sped ahead. Why? Because no one seemed to know who was steering the ship, and everyone was too busy pointing fingers instead of plotting a course. Let’s dive into how this mighty vessel got so far off track and why its troubles are now threatening to sink it.
1. Networking: Missing the Trade Route Boom
Intel spotted the growing demand for high-speed data center networking early—like discovering a promising trade route full of riches. It made big bets, buying Fulcrum Networks, Barefoot Networks, and even pieces of QLogic InfiniBand. But instead of turning those tools into a streamlined operation, Intel just kind of let them sit there, gathering dust.
2. Programmable Silicon: A Ship Without a Mission
When Intel spent $16.7 billion on Altera, it was like commissioning a state-of-the-art ship meant to conquer new horizons. FPGAs (those fancy programmable chips) were supposed to be the future. But instead of putting them to work, Intel left them anchored at the dock.
3. CPU Leadership: Stuck on Old Maps
Intel’s x86 processors ruled the market for years, like a trusty compass guiding every ship in the fleet. But when AMD came out with its EPYC Rome chips in 2019, it was like upgrading to GPS while Intel was still squinting at paper charts.
4. AI: Ignoring the Lighthouse
The AI boom was like a lighthouse shining on the horizon, signaling the way to untold riches. Intel saw it coming and even made some big moves, buying Nervana Systems and later Habana Labs. But once again, the company couldn’t get its act together.
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Financial Trouble: The Ship Starts Taking on Water
All these missed opportunities aren’t just a bunch of “could’ve, should’ve” moments—they’re now costing Intel real money. Manufacturing problems, like process capability and Cd targeting failures, have made it nearly impossible for Intel to produce chips profitably.
The Bigger Problem: A Rudderless Ship
At the heart of all this chaos is a corporate culture where no one seems to know who’s in charge, and everyone avoids taking responsibility. It’s as if Intel’s ship has no captain—or maybe too many people trying to steer at once.
What Needs to Change: Finding a Captain
If Intel wants to survive this storm and get back to being a leader, it’s going to need a captain—a strong, decisive leader who can cut through the noise and get everyone rowing in the same direction. Without someone to steer the ship, Intel’s future looks grim.
It’s time for Intel to stop arguing about who’s responsible and start focusing on what it takes to succeed. The company needs accountability, clear priorities, and a willingness to take bold risks. If it doesn’t act soon, Intel’s ship might sink under the weight of its own mismanagement, while its rivals sail off into the sunset with the treasures of the Semiconductor Industry.
The 4 most important vectors in the industry are financial, technical, operational and cultural and Intel is weak in all four areas. And the post modern woke culture is undermining and weakening the other three.
Sadly Intel's board is struggling badly to find someone to captain a ship under such disrepair and with such a beleaguered and wary crew. Lip Bu Tan has said no thanks and most of his industry peers have as well...
Brian Harrison would be an excelent choice with decades as an executive including FAB experience! I imagine he's enjoying running TSMC in Arizona; they execute flawlessly under his leadership once like Intel did 2 decades ago with him at the helm of TMG.
QA Engineer
2 周How did a previously weak competitor - AMD - overtake Intel in x86 CPUs? Is that a strategic mistake or deterioration in core competency? I agree with missing the mobile shift to arm, but Intel is failing in core
RETIRED
1 个月Whoever on the Board thought Bob Swan was a good idea for CEO should be gone. In fact, same for BK. The whole Board needs to be replaced. As well as half the 130K employees. So much redundancy and worthless endless tasks to create job security. That company is imploding on its own bloated corporate structure.
Solutions Architect | MSc Artificial Intelligence
1 个月Jeff Morrison excellent Jeff. Rudderless ship for over a decade now with sadly few competent navigators left on board ??.
Front/Back End Semiconductor Manufacturing/QnR Expert | Die Prep and Advanced Packaging Expert | Cross Functional Team Leader | NPI & Continuous Improvement Specialist | Published Scientist | Consultant | Entrepreneur.
1 个月Very enlightening write up. Thanks for sharing, Jeff.