Can Digital Health Quell Quiet Quitting?
Christian Milaster
Optimizing Telehealth. Implementing Digital Health Strategies. Digital Health Advisor to Vendors. Business Advisor to Startups. 2023 Consultant of the Year. 2024 Million Dollar Consulting Hall of Fame Inductee.
In the fall of 2022, the term Quiet Quitting hit the internet and social media hard, though recently it has been “quiet” on that front. But “resignation without leaving”, “minimal accepted performance”, and “lackluster work engagement” are all phenomena that have not gone away.
While in other industries it is mainly a costly problem (lack of productivity, poor customer service, etc.) in healthcare, staff that has “quietly quit” can cause serious problems for patient safety and the quality of patient care.
In previous articles I explored how digital health (in particular telehealth) can be used to combat clinician burnout or offset the nursing shortage.?
Today, let me share with you some ideas how innovative healthcare leaders can leverage digital health to quell quiet quitting.
Quiet Quitting Root Cause Analysis
Workforce disengagement, especially in healthcare, can have a multitude of root causes.?
Here are a a few root causes rooted in leadership issues:
Another set of root causes are a reflection of the culture:
To position quiet quitting as a leadership challenge that in healthcare can be addressed through digital health, let me point out some of the hallmarks of quiet quitting:
All of these characteristics paint a pretty bleak picture that in healthcare lead to serious patient safety and quality of care issues.?
Digital Health as a Stimulant
While the most obvious interventions to address quiet quitting start at the top in re-engaging (or re-training) leadership, let me offer the thought that executive leaders can inject a breath of fresh air into the stale workforce by rallying the organization around excellence in patient care and patient outcomes achieved through digital health innovation.
What I have found in my 22+ years in healthcare is that what attracts and keeps the vast majority of staff to their profession and to this industry, is the reward gained from helping other people to get well and stay well. Call me an optimistic romantic, but I truly believe that the intrinsic motivation of most people in healthcare is knowing that their actions are helping fellow human beings to be healthy. It’s how most of us are wired and healthcare taps into this deep-seated instinct that helped us make it out of the stone age.
Thus, primarily I am proposing that a digital health initiative that improves patient care quality and patient care outcomes can create “well, that’s new and interesting” reactions from many staff, awakening them from their slumber.
Of course the most cynical will immediately rally against yet another change, yet another technology, yet another idea to mess with their carefully crafted only-give-the-minimum world.?
To succeed, it is crucial, however, that the proposed digital health initiative is NOT dictated from the top, NOT led by the vendor or IT, and NOT driven solely by financial measures.
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It should be seen and treated as an opportunity to engage clinicians, nurses, and staff in the design of a better way to serve patients. This is an opportunity to launch something great into an orbit around the giant hairball and purposefully create a new culture, a new leadership style, a new vision, using a digital health solution as the catalyst to demonstrate what people in this organization are capable of achieving.
Digital Health as a Care Delivery Optimization Solution
While many of the root causes stem from leadership issues, inefficient and ineffective processes can also be an important contributing factor to quiet quitting (stemming, again, from leadership not paying attention to the optimization of workflows).
These shortcomings lead to cumbersome work, avoidable rework, tedious activities, inconsistent outcomes, frustration, lack of communication, etc.? And many elements of healthcare can be augmented, automated, or at least made easier by digital health.
Here are just a few examples:
Digital Health therefore can be used to increase efficiencies to enable clinicians and other staff to practice on top of their license: to do only the things that only they can do.
Digital Health Implementation Success Rules
For digital health innovation to create the promised benefits — and along the way transform quiet quitters into engaged enthusiasts — here are seven rules that the leadership team must adhere to:
A Change for Good
While the mention of “change” brings a collective groan to most teams (but especially, by definition, the quiet quitters), when presented (and truly approached) as a change for good — improve patient care, improve patient outcomes, improve clinician efficiency — then Digital Health can become a catalyst for breathing excitement into the boring yet overwhelming world of quiet quitters.
Does your organization need a breath of fresh air? Reach out to Christian to discuss which type of digital health solution could get your team all excited.
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Christian Milaster and his team launch, expand, and grow Telehealth Programs for rural health centers, behavioral health agencies, health systems, schools, and libraries. Christian is the Founder and CEO of Ingenium Digital Health Advisors where his team and consortium of experts partner with healthcare leaders to enable the delivery of extraordinary care by accelerating the adoption of digital health innovation.
To explore how we can help your organization solve your challenges, contact Christian by phone or text at 657-464-3648, via email, or video chat.