Cambridgeshire County Council aims to tackle Fenland’s youth obesity issue by backing sugar-slashing campaign

The nationwide campaign is aiming to reduce the amount of sugar children eat after it was revealed that they consume over 5,500 sugar cubes every year - which weigh the same as an average five-year-old.

In Fenland, nearly one tenth of four to five-year-olds are obese, increasing to nearly one in five of 10 to 11-year-olds. Childhood obesity in Fenland is above the average for the county, and in four to five-year-olds it is also higher than the English average.

Local health experts are backing the Sugar Smart campaign to highlight the role sugar plays in children’s health