Calculated Success: The power of using an ROI calculator in B2B Sales

Calculated Success: The power of using an ROI calculator in B2B Sales

When you look over 500 business owners in the eye and say, "We’ll do our best," it’s not just a promise—it’s a weight. I’ve felt that weight.

I know we aren’t just dealing with data or numbers when we launch a new campaign or strategy.

We are dealing with trust, people’s livelihoods, and the future of their businesses.

I remember feeling the pressure as a founder to meet every expectation in the early days, often running into roadblocks early on.

Those roadblocks could range from...

  • untested markets
  • unproven product-market fits
  • feisty and hot-blooded founders
  • non-paid invoices.

It all began with learning how to measure what truly moves the needle—how to use data to make informed decisions, not just guesses…


In Services, your best may not be enough.

The services industry is like hiring a bitchin' personal trainer—you get tailored advice, hands-on support, and a cheerleader by your side.?

The software industry, on the other hand, is more like buying a treadmill—it works great if you actually use it, but don’t expect it to remind you when you skip leg day!

Like any good personal trainer, you need to be able to use data to make informed decisions and track your progress.

More of this, less of that, none of this, all of that.?

Over the past 3.5 years, I’ve worked with over 500 business owners, and I understood a truth that would shape Magnetic’s entire ethos: our best isn’t enough if it can’t be measured. Our best work can’t be repeated if it cannot be quickly referenced, repeated, or modified.?

When you rely on another provider’s software to power your pipeline, you

  1. ?Save money on tech
  2. ?Deal with a lot of vendor frustration
  3. ?Spend money on tech? fixing those frustrations
  4. Have little say on how to modify and change that software

Yet, all of the software in the world cannot power an ROI in the world of lead generation.?

That's why, at our core, MAGNETIC is a services company that's powered by software.

That’s why we built the Magnetic ROI Calculator : The perfect balance of our real-time strategy and messaging, our multi-channel lead generation software, Magnetic Mail, and the analytics and insights to crank up what’s working and cut what’s not.??





From Failure to Confidence: The Birth of Magnetic Mail

At Magnetic, we're leading the charge not just for software, but for the entire lead generation industry. Flexibility is at the core of our model—start and stop whenever you choose, with no startup fees and just $500 a month to get started.

Our ROI calculator is our pledge to total transparency: one appointment and you're already net positive on ROI. It’s about time lead gen followed the wireless industry’s path in the early 2010s—giving you the freedom to grow, pivot, or pause without the burden of long-term commitments.?

This is just the beginning.

We guarantee ten qualified leads every month.?

It’s no longer “we’ll do our best.” We’re putting our necks on the line. If we don’t deliver, you don’t pay.

You need accurate, measurable results—every single month.

That’s why the ROI calculator is central to what we do—it holds us accountable to the numbers.


Learning to Slay Outbound

What sets Magnetic Mail apart from the rest is our ability to slay outbound, not with sheer volume, but with precision. It’s not about flooding inboxes; it’s about hyper-targeted messaging that drives real, meaningful engagement. Outbound is the lifeblood of many businesses, but it’s often mishandled or misunderstood.

Through trial and error, we realized that outbound lead generation needs to be sharp, data-driven, and, most importantly, sustainable.

That’s why the Magnetic Method doesn’t just push for appointments—it builds conversations.

Executive to Executive conversations lead to trust, and trust leads to conversions.

The Magnetic Rainmaker offering is our white-glove, inbox-managed service that guarantees ten monthly appointments. It’s the ultimate turnkey solution—200,000 emails paired with a multi-channel LinkedIn DM sequence that targets your most coveted prospects.?

We cast a wide net across the market to find immediate opportunities, and of course, the wide net captures those perfect "good timing" fits.?



Magnetic Case Studies at a Glance:


Paul DeLuca and his team set every record in the book at Meritus Capital in 2023 and 2024 by partnering with Magnetic.?Their executive team posts 65+ times a month. They took on YouTube and launched "The Growth Game ", a Magnetic podcast hosted by Paul DeLuca.


Gabe Lullo ?? and his team at AlleyOop with 200% YOY growth, owning the outsourced lead generation / cold call space content game on LinkedIn.



Yup. Powered by Magnetic.


Or, Matthew Geddie, MBA , and his team of Negotiation Training Masters at The Maker Group are having an absolute banger of a year with the Maker Group with over 45 guests on their podcast, “ The Maker Connect Podcast ."




and now sold out virtual trainings through the end of the year…



Ready to see your results? Try the ROI calculator now , and let’s start the journey to measurable, guaranteed success together.

PS - want to build your own ROI calculator?

Head on over to see our pals at Outgrow .


Best,


Steve

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