Calbee Snaps Up Seabrook Crisps

Calbee Snaps Up Seabrook Crisps

The deal sees Seabrook join Calbee UK, a subsidiary of Japan-based Calbee Inc, which has brands such as Yushoi, Rustiks and Harvest Snaps that generate annual sales of $2.3bn globally. [ more ]

  • Seabrook’s 2018 sales of £28.9m will make a considerable addition to Calbee’s UK +EU 2017 turnover of £8.8m….
  • …and with the new owner’s support, the emphasis will be on sales growth…
  • Time for competitors in these categories to re-assess the new competitive landscape…?

A NAMNews insight for NAMs

Brian Moore

Publisher: NamNews Retail news from the NAM perspective, with practical implications and action

6 年

Agreed, Richard, we live in unprecedented times, but always opportunities in the changes. Looking forward to the onshelf impact of the Calbee-Seabrook move. Warm regards, Brian

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