C-True Mirror: ELC Hackathon Result

Estee Lauder runs Breast Cancer Campaign since 1992 to raise funds and make people aware about this disease.

Breast Cancer Campaign has raised more than $89 million to support global research, education and medical services, with more than $73 million funding 293 medical research grants through the Breast Cancer Research Foundation? (#BCRF).

In 2020 #ELC announced a virtual #hackathon to design concepts of tech solutions to raise awareness about Breast Cancer.

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As tech enthusiasts we could not stay away from this challenge and rolled the sleeves!

We brainstormed a few concepts and chose the only to proceed with.

Then fun started! We used everything we`ve found in Garage that was useful for our concept! It was kind of a mystery when we were working on our video. Thanks to perfect team @Aliaksandr Babko, @Aram Manukyan, @Ian Fedorov, @Mikhail Irher, @Raman Aliyevich, with extended support by PTP Minsk members and @Rostislav Khorenyan and @Pavel Koblents from St Petes we made it real!

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Moreover, we were happy to know that the jury liked our concept and we won the Grand Prize!

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It was unbelievable and fantastic! We are inspired and deeply motivated to proceed with further development of our concept to real product! Preserve beauty and have a regular doctor`s check! :)

The video is still available by a link: https://devpost.com/software/c-true-mirror

#TechInPink2020 #TimeToEndBreastCancer #ELCHackForPink #ELCHackathon

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