If the C-Suite is your goal

Can you imagine the C-Suite? The top executive level of an organization or business unit. It’s a focus of many upwardly mobile professionals that comes with a tremendous amount of responsibility. Unfortunately, most aspiring managers and executives are unprepared to embrace one of the most important duties of a top executive – the purpose of the organization. They have the best education money can buy, and a ton of experience that qualifies them for the role, but purpose is the missing tool that limit their ability to function in top roles.

Senior Executive Advisor, Nikos Mourkogiannis states, “I believe that purpose turns out to be the quality that CEOs most need in order to do their jobs well. Purpose is what they look for in executives that succeed them. Purpose is the difference between good and great, between honorable success and legendary performance, between fifteen minutes of fame and a legacy.”

IESE, MIT, Harvard Business School, Michigan Ross, Yale, HEC Paris, and London Business School are some of the top executive schools in the world. They provide education that’s second to none when it comes to functioning in a global business environment. Many allude to the effects of purpose on the corporate culture, but come short on how to hack purpose for Meaningful Excellence?.

In recent years, purpose has gained traction in creating a culture that supports the purpose of the brand. It’s not only a function of the organization, but also a major function of the human soul that drive attitudes and behaviors to impact people in a positive manner. Although many consulting firms are getting in the purpose game, they are falling short in helping executives understand how purpose empowers them to build a personal brand that people know, like, and trust. Unfortunately, if executives fail to manage purpose on a personal level, they will increase the risk of failing to manage purpose on a corporate level.

The question remains, what is Meaningful Excellence? and how can it position leaders to function in the top roles of an organization? It’s a term I coined after spending almost thirty years and well over 20,000 plus hours mastering systems and strategies that captures the soul’s ability to sustain a strong sense of purpose. It’s the quality or state of being outstanding, or extremely good at sustaining a strong sense of purpose under all circumstances.

While many thought-leaders focus on mastering what a person can do with gifts and talents. The Purpose Development? approach to purpose is focusing on being extremely good at what you can become through Meaningful Excellence?. The higher you go on the corporate ladder, it’s not a matter of how good you are at what you do, but how good you are at translating your purpose to function in a role, into driving the purpose of the organization.

In my new workbook (Hacking Purpose? Life), this is called the 17 + 83 Rule. Purpose is revealed as four sub-components where seventeen percent is related to gifts/talents, and the remaining eighty-three percent is where the human soul produces Meaningful Excellence?. This is where executive leadership takes over and impact the culture of an organization with a Sustainable Purpose?. If the C-Suite is your goal, purpose must be in your soul. Go ahead and attend the school of your choice to sharpen your gifts and talents, but don’t forget about the remaining eighty-three percent of purpose that sharpens your skills to manage the purpose of the organization.

This article is not confined to those who have the C-Suite on their radar. It’s for all professionals who desire to get the most out of their career as a leader. If you are going to be a boss, be one who understands the power of living the Hacking Purpose? Life. Prepare to take your career to new heights in 2018 by beginning your journey to the top of the Meaningful Excellence? chart. The exercise in this workbook is guaranteed to be one of the best investments in your career. Click on the logo below and order your copy today.