Businesses Lose Customers they Pay For
Doug Foster McGeehan
Vice President Business Development at Outsource Services LLC
Many businesses pay for SEO, Wesite Placement, Magazine, Billboard, Email, PPC, PPA, ... you get the idea. What most do not realize is the visits, Online, In-Store and, On the Phone/Email/Text, are lost do to inability to capture most visits by any of these methods. Sure you subscribe to (insert the services) and get traffic and requests but, without the proper lasso you are a cowboy without a cow. Getting the website visits, inbound calls, following up on outbound traffic, Texting, Email followup, gathering previous visits to convert a lot of each is KEY. These days you are going to need to squeeze every possible deal with current marketing. We for instance, use all of the above methods to sort through the lowest hanging fruit and then we keep climbing the tree for more. One client saw a 45% increase on onsite Appointments without changing their marketing and, 27% more when we tweeked the marketing just a touch. Our people capture every drop of Rain.