Business in a time of Covid: get the balance right

Business in a time of Covid: get the balance right

Word to the wise: if you’re going to start a new job, at a pan-African business, in the middle of the biggest health crisis in our lifetime, make sure you like a challenge. Because they’ll come at you thick and fast.

I’ve just celebrated my one-year anniversary as Group CEO of aYo Holdings – and what a year it’s been. We’ve grown our client base. Launched in new markets. Explored new alliances. Along the way, there was the small matter of a pandemic, which isn’t the type of thing you can really prepare for.

Perhaps the biggest challenge that Covid-19 has brought to the workplace is how to find the balance between ‘soft’ and ‘hard’ issues. We’ve got to be resilient, empathetic and self-aware. But at the same time, we’ve got to maintain productivity and engagement.

That’s been challenging when we’re all working from home. Maintaining effective communications is harder. Not having face to face meetings means you often miss the little non-verbal cues that you get when you’re sitting in the same room. And when you’re juggling priorities, it’s not always possible to check in and make sure that everyone is happy and on track.

This is the dilemma facing many business leaders right now. If you focus too strongly on the ‘soft’ issues, the business will suffer. If you make it all about the business, your people suffer. For me, the middle ground is to find a way to maintain a healthy level of pressure in the workplace to keep achieving our goals, no matter the circumstances.

An important part of staying motivated is having a clear purpose. We live in an increasingly ambiguous world, and purpose is the north star that keeps us all focused on the same goal, and recognising our responsibility to help achieve that.

At aYo, we have a massive market and business opportunity evolving. At the same time, we have a clear responsibility to millions of Africans to give them peace of mind against the unknown, while bringing them into the mainstream economy through financial inclusion. We cannot lose focus. It’s tough out there for everyone – but we have to get through this together. That way, we all win.

?

?

Ivan Welch

Distribution Executive at aYo Holdings

3 年

Congratulations Marius on this milestone, you have achieved a great deal in a very short space of time, under rather difficult circumstances. We look forward to what lies ahead with you at the helm!

回复

Well done Marius, a great achievement in the most unusual time of making opportunities that will reshape our futures and prepare for the next generations

Dr. Hanlie Smuts

Professor, Head of Department Information Systems, Chair of School, Researcher, Lecturer, Society 5.0, Knowledge Management.

3 年

Congratulations Marius! Excellent and very applicable article!

Congrats, Marius! The article speaks to the heart-of-the-matter. We must constantly strive to maintain the balance: Keep people engaged, focus on delivering the business objective and most importantly, celebrate our successes in a way that inspires everyone! We will definitely come out stronger!!

要查看或添加评论,请登录

Marius Botha的更多文章

  • Who else likes a comeback kid?

    Who else likes a comeback kid?

    I am usually drawn to personalities that have a comeback flair about them. Think about your favourite sport and then…

    1 条评论
  • Here’s to Africa’s Nwoke Oma men (and women)

    Here’s to Africa’s Nwoke Oma men (and women)

    Recently, we visited our aYo Holdings operations in Cote d’Ivoire, Ghana, Nigeria and Cameroon. At an event to launch…

    6 条评论
  • Insurtech boom: it’s time for Africa

    Insurtech boom: it’s time for Africa

    Remember the Shakira song, Waka Waka? “The pressure’s on, you feel it…If you get down, get up…This time for Africa.”…

    4 条评论
  • Nail it and scale it in 2023

    Nail it and scale it in 2023

    2022. What a year! We emerged from Covid-19 lockdowns and adjusted to the ‘new normal’ everyone had been talking about.

    3 条评论
  • Tech innovations drive the Insurtech juggernaut

    Tech innovations drive the Insurtech juggernaut

    At aYo, we’ve always had a vision of being more than just another insurer. We’re a powerful insurtech enabler of…

    3 条评论
  • Rationality is uncool. Here’s how to deal with it.

    Rationality is uncool. Here’s how to deal with it.

    Has being rational become uncool? In a world filled with hidden agendas, fake news and cancel culture, it sometimes…

    3 条评论
  • 2022: the year that tech gets human

    2022: the year that tech gets human

    Until recently, digital transformation was mistakenly assumed to be a matter of tagging the word ‘tech’ to the end of…

    7 条评论
  • The Compound Effect: How tiny actions lead to huge results

    The Compound Effect: How tiny actions lead to huge results

    We’re often told about the power of compound interest in our finances: basically, where ongoing small actions have a…

    2 条评论
  • Mobile makes insurance work in Africa – and we’re just getting started

    Mobile makes insurance work in Africa – and we’re just getting started

    Before 2007, transferring money in Africa was a nightmare of money orders, long trips to towns and trusting bus…

  • Making decisions? Avoid the binary thinking trap

    Making decisions? Avoid the binary thinking trap

    Right now, the world seems like a terribly binary place to be in. Republican, or Democrat.

    3 条评论

社区洞察

其他会员也浏览了